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KA-BOM: An ecosystem of specialists working together to improve collaboration in organizations

Cohn&Jansen signs the George Business launching campaign

Serena Williams returns to the court as new Heineken® 0.0 global ambassador

Stefan Sagmeister headlines D&AD Festival 2026

UK Packaging Pact launches to unlock progress in transforming packaging

BBH Funds Future Generation of Talent with Sixth Year of Barn

Effie Worldwide reveals the contenders for its 2025 Global Best of the Best Effie Awards

Pumpkin appoints former Interbrand VP Joe Stubbs as Chief Strategy and Transformation Officer

Dentsu Creative Italy launches new Birra Moretti campaign celebrating the authenticity of eating, the way we like it

EasyPay invests over €500,000 in 2026 for digitalize receptions in Romanian clinics

Author: Romanita Oprea

Romanita is Communication Consultant and journalist and, during her career, was editor in chief for the Romanian edition of Campaign and worked for Strategic.ro, Smark.ro, IQAds.ro, Ad Maker, MediaWeek, Biz publications and was also producer of “Marca Inregistrata” TV show

Bold by Lowe Group study: strong emotions, a good execution and rhythm increase the commercial’s performance among the audience

Mullen and iSense Solutions realized a new study under the umbrella Bold by Lowe Group, in which they analyzed the part it plays in the quality of the execution in […]

May 15, 2019October 22, 2019 Romanita Oprea Consumption Habits, Marketing, Studies

Vodafone switches on first 5G sites in Romania

Vodafone Romania has switched on the first sites in its Supernet™ 5G network, ready to enable Romanians to access the outstanding capabilities of this latest technology. Vodafone customers will be […]

May 15, 2019 Romanita Oprea Business

The Global IAA Conference „Creativity4Better” comes back to Bucharest and announces the first speakers

On October 17th, Bucharest will host one of the most important events in the creativity industry. The Global IAA Conference „Creativity4Better” comes back with a third edition and brings in […]

May 15, 2019October 22, 2019 Romanita Oprea Creativity

New brand identity for pastel

The communication agency pastel repositions itself and has a new brand identity, following an ample transformation process which led to changing the business model in the context of a constantly […]

May 15, 2019October 22, 2019 Romanita Oprea Branding, Creativity

Sci-Tech Challenge 2019 Romania: 5 people from Constanta to represent the country in the European competition

Five creative pupils from Constanta qualified in the European final of the Sci-Tech Challenge 2019 competition, organized by Junior Achievement Europe with the support of ExxonMobil. At the seventh edition in […]

May 14, 2019 Romanita Oprea Business, Education

Brandient created a Supercrown for Oradea

Asociatia Pentru Promovarea Turismului din Oradea si Regiune (APTOR) launched the city brand created together with Brandient. The project started December 1st 2018, with the occasion of the anniversary of […]

May 14, 2019April 7, 2020 Romanita Oprea Branding

IAA Romania opens at Cluj-Napoca the first Regional Hub that will cover the Transylvania area

The business Cluj community will have this month a new association dedicated to the companies and specialists in the marketing and the communication industry (MarComm), advertising agencies or mass-media, but […]

May 10, 2019October 22, 2019 Romanita Oprea Creativity

“Valori de România” 2019 Gala by Biz chose its winners

Romanian personalities that proved to be examples of excellence on an international level in business, culture, sport, science and innovation were celebrated on May 8th, at the fourth edition of […]

May 10, 2019 Romanita Oprea All News

Katharina Scheidereiter (Kaufland Romania): “We will focus on supporting the NGOs that make efforts to make Romania better”

Each year on the holidays people take their time and become more generous, more involved and more empathetic with the ones less fortunate than us. It’s the case of GTC […]

May 10, 2019October 22, 2019 Romanita Oprea CSR

Rebels and Rulers conference to take place October 17-18th 2019 in Bucharest

International journal Brandingmag returns to Romania with the second edition of its conference: REBELS AND RULERS – The Global Forum for Open Branding. 20 international experts are coming to Bucharest […]

May 9, 2019 Romanita Oprea Business, Events

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