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Europe’s Go-to-Market Accelerator for AI Startups Launches

Maxi Pet opens its third pet hypermarket in Bucharest

Study predicts who’ll win Eurovision 2026

KA-BOM: An ecosystem of specialists working together to improve collaboration in organizations

Cohn&Jansen signs the George Business launching campaign

Serena Williams returns to the court as new Heineken® 0.0 global ambassador

Stefan Sagmeister headlines D&AD Festival 2026

UK Packaging Pact launches to unlock progress in transforming packaging

BBH Funds Future Generation of Talent with Sixth Year of Barn

Effie Worldwide reveals the contenders for its 2025 Global Best of the Best Effie Awards

Author: Romanita Oprea

Romanita is Communication Consultant and journalist and, during her career, was editor in chief for the Romanian edition of Campaign and worked for Strategic.ro, Smark.ro, IQAds.ro, Ad Maker, MediaWeek, Biz publications and was also producer of “Marca Inregistrata” TV show

Sissi, with the support of Direcția 5 music band, encourages consumers to show their appreciation through a new communication platform

Inspired by the story of Princess Sissi and the innovations she made during her time, Sissi, the most popular ham brand in Romania, is launching a new communication platform through […]

February 6, 2018June 28, 2018 Romanita Oprea Ads, Creativity

GMP PR launches the Employer Branding division

At the end of January, the agency GMP PR launches the division dedicated to Employer Branding. The event takes place in the context in which the labor market in Romania […]

January 30, 2018June 28, 2018 Romanita Oprea PR

Romanian mustard brand LaMinut,”prepared” by Jazz and Carioca

Jazz Communication continues to bring different and creative approaches to the campaign for its clients and comes with a new innovation, an 100 % stop motion images video realized for […]

December 4, 2017June 28, 2018 Romanita Oprea Ads, Creativity

Tempo and Selftrust Academy launched Speakings

Mid November took place the first edition of Speakings, dedicated to the HR specialists in Romania. After a tight finale with improvised speeches after having just one minute to think […]

December 4, 2017June 28, 2018 Romanita Oprea Business, Events

MedLife’s promise of a greener future for children has new roots with the CSR campaign “Making Romania green”

MedLife, leader of the private healthcare market in Romania, has recently started the company’s first corporate social responsibility project dedicated to the environment.  Making Romania green is an initiative by […]

November 22, 2017November 22, 2017 Romanita Oprea Creativity, CSR

Biz Days, one of the strongest business events in Romania, to start on Monday

The event highlights the performance and business and reunites the leaders and the professionals that set the rhythm and the trends in the business field. Zilele Biz (The Biz Days) […]

November 18, 2017November 23, 2017 Romanita Oprea Business, Events, Marketing

Carmen Zahiu (Rotaru) appointed Managing Partner of the new Tempo BTL

Tempo Advertising recently launched the events division Tempo BTL. The new entity is run by Carmen Zahiu (Rotaru), former General Director at MediaPro Studios. Therefore, Zahiu comes back to the […]

November 2, 2017June 28, 2018 Romanita Oprea Creativity, People

The 2017 IAA Global Conference to focus on Power of Creativity

Two full days of unrivaled inspiration: that’s the aim behind the 2017 IAA Global Conference “Creativity Can Change The World”, as the full agenda is revealed. The first day of the conference […]

October 11, 2017June 28, 2018 Romanita Oprea Creativity, Events, Marketing

Vodafone Romania launches new brand positioning campaign

Vodafone Romania launches new brand positioning campaign as part of Vodafone Group’s repositioning, which represents a significant evolution of the brand strategy and visual identity worldwide and is built around […]

October 5, 2017October 5, 2017 Romanita Oprea Branding, Creativity

Laura Iane, appointed pastel’s new Creative Director

The advertising agency pastel has a new Creative Director, Laura Iane. She will coordinate the creative department and focus on developing the creative services provided by the agency. At the […]

October 4, 2017October 5, 2017 Romanita Oprea Business, Creativity, People

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