Category: Business
Fresh Relevance launches Multi-Armed Bandit for intelligent and automatic campaign optimization
Fresh Relevance, a versatile personalization and decision engine, launched recently its new Multi-Armed Bandit, which breaks new ground in intelligent, automatic campaign optimization for online retailers. The new functionality […]
Tappx Acquires PlayOn Content to Boost Publisher Video Strategies
Tappx, a leading AdTech company powering advertising solutions for mobile, desktop, and OTT/CTV, today announces that it has acquired PlayOn Content, a fast-growth video generation and monetization platform. The acquisition […]
Innovation at Middle East Tech Hub Dubai Internet City is Spotlighted in Serviceplan Middle East Animated Campaign Film
‘Where Minds Click’ is the tagline of Serviceplan Middle East’s new animated advert for the region’s leading tech hub Dubai Internet City (DIC). The campaign includes the animated launch film […]
V+O expands in Northen Macedonia
The biggest communication group in SE Europe, Greek-based V+O has opened the 7th office abroad in Northern Macedonia, seizing the opportunity opened by the increasing investments in the business environment […]
Tech startup Brunch lists on SeedBlink and seeks new financing, of €285.000
Brunch, the collaboration and feedback management app for live websites, aims to raise a new round. Its founders want to raise €285.000, at a valuation of 2.300.000 EUR, through a […]
Danish renewable energy European Energy enters Romanian market
The Danish renewable energy company European Energy, which develops, finances, constructs and operates wind and solar farms as well as hydrogen facilities and storage capacities at a global level, has […]
Creative Standards International took over Lürzer’s Archive
Creative Standards International, who also own the global creative award Cresta, has acquired a majority stake in the Lürzer’s Archive following a deal with the founder’s family, who will retain […]
The Coca-Cola System in Romania reaffirms its commitment to the local market
In the year that marks 30 years of local presence, The Coca-Cola System (Coca-Cola Romania and Coca-Cola HBC Romania) reaffirms its commitment to the Romanian market through significant and constant […]
impact.com Fiscal Year H1 2021: $1.5B Valuation, $150M in Funding, BigCommerce Integration, 69% Customer Growth
impact.com, the leading global partnership management platform supporting more than one million partnerships for more than 1,800 brands, announced the close of a successful H1 in fiscal year 2022. Most […]
New book from career PR freelancer helps anyone build a dream career
Drawing on his success as a freelance communications consultant, author Roger Darnell has written a new book for professionals and students who want to improve their prospects in business. Published […]