Category: Creativity
Photo by Aaron Sebastian on Unsplash
Effie Romania has a new organizing committee for 2011
The General Assembly of IAA Romania and UAPR chose the Romanian Effie organizing committee The new organizing committee member were elected through secret vote and are the following Romanian marcom […]
Google, the most powerful brand in Romania too
Google is the most powerful brand in Romania, followed by BMW and Coca-Cola, according to Romanian Consumer Superbrands 2010 ranking. On the next places in top there are Pampers, Mercedes […]
Mather Romania signs a 1st TV campaign for Piraeus Bank
Mather Communication Romania started a campaign for the new crediting product of Piraeus Bank Romania. The communication campaign started on December 6th and uses a mix that includes TV, online […]
Saatchi&Saatchi has a new creative team
At the end of a year in which agency’s portfolio continued to increase, Ana-Maria Ţarălungă – Copywriter and Alina Zaharescu – Art Director are joining the creative department of Saatchi […]
McCann Erickson launches First Print Art Fest in Romania
McCann Erickson launches the First Print Art Fest in Romania, a digital art festival that will be hosted in agency’s garage. PAF is a space dedicated to all innovative art […]
UPDATED: Different nationalities together in a supermarket, on Human Rights Day
(Adds info regarding the result of the campaign) On Human Rights Day, over 20 persons of different nationalities were integrated in the real, – Vitan store staff, to transmit anti-discrimination […]
Sexy ads don’t go well with Americans – study
Although sex sells and advertising industry probed that more than once, a recent study made by AdWeek and Harris poll showed that more than half of Americans (56%) say they […]
DDB Bucharest’s Managing Director and Creative Director leave the agency
Mirela Angelescu, Managing Director at DDB Bucharest since June 2008, and Theodor Sandu, Creative Director of the agency from almost the same time, end their work relation with DDB Bucharest […]
Taxis with commercial, from airport to downtown Bucharest
Carmedia and Fly Taxi closed a partnership that will have as a result the exposure of taxi’s clients to commercial messages from Otopeni to downtown Bucharest The 1st campaign that […]