Image campaign for Viva Credit, orchestrated by Headvertising in Romania
Viva Credit launched a new integrated image campaign, “Support friendship”, based on an idea generated following a brainstorming of institution’s 2 representatives, the marketing director (Eduard Popisteanu) and the general […]
AME becomes AMES – Asian Marketing Effectiveness & Strategy Awards
AME becomes AMES – Asian Marketing Effectiveness & Strategy Awards, with the add of three new strategy sections that will complement the existing recognition of effectiveness. The three strategy sections will be […]
Asian Marketing Effectiveness Festival will take place in Shanghai in 2011
The Asian Marketing Effectiveness Festival, a joint venture between Haymarket and the International Advertising Festival, will take place 12 and 13 May in Shanghai, China.