Transitions (Essilor) choose French agency Animals to manage its communication
Transitions, the range of adaptive lenses by Essilor, chose Animals to manage its global relaunch and brand repositioning for opticians (BTB) and the general public (BTC). The new campaign was officially launched at the beginning…
Lacoste and BETC swapped the crocodile in logo to raise awareness on biodiversity and animal rights
The Lacoste crocodile is one of the world’s most iconic logos, proudly displayed on the brands famous polos for the past 85 years. The story behind the crocodile pays homage to founder René…
Kelly Osbourne, Maisie Williams, Ariel Winter join The Body Shop in a bid to end animal testing
The Body Shop launched, on June 1st, a new and extremely ambitious campaign against animal testing. With the campaign, made in partnership with Cruelty Free International and harnessing a number of famous faces and…
Interactions made the online mechanism for a Mega Image campaign
Romanian agency Interactions realized the website and online mechanics for the game launched by Mega Image and National Geographic Romania as part of “Wonders of Our Planet” campaign. Also, Interaction launched the cards…
