Tag: women
M&C Saatchi helps Shell Middle East drive conversation in Saudi Arabia
Shell Middle East starts work with M&C Saatchi to change behavior in Saudi Arabia, by encouraging men to become the most vocal supporters of women driving, when it becomes legal […]
FCB and Times of India transform a 400-year-old tradition of division with #NoConditionsApply
FCB India, in collaboration with Times of India, launched the second leg of #NoConditionsApply: a powerful short film that aims to change the Bengali Hindu ritual of Shindoor Khela from one […]
The One Club for Creativity and 3% Movement recognize 10 Women as 2017 “Next Creative Leaders”
The One Club for Creativity, the world’s foremost non-profit organization recognizing creative excellence in advertising and design, and The 3% Movement, dedicated to celebrating creative women in advertising and increasing […]
FCB Warsaw created a new flower brand – “flowers to Say Sorry”
In 2016, when the new government took over, the Polish Ministry of Justice denied funding to all organizations helping abused women, arguing they were helping only women and discriminating men. […]
FCB Brasil signs “Invisible Sexism” for Estado de São Paulo
FCB Brasil and Estado de São Paulo, one of Brazil’s most read newspapers, launched the “Invisible Sexism” campaign in order to shed light on the rape culture that is so […]
FCB Milan signs Moms don’t quit campaign for Corriere Dela Cera
FCB Milan signs the new “Moms Don’t Quit” campaign for Corriere Dela Cera. The campaign aims to raise questions among public as if women have to quit their jobs as moms […]
Lady Steps #3 – The Media Edition
What is the image of the women in the Romanian mass-media? How does the gender diversity influence the leading positions in the marketing and communication industries the portraying of the […]
BBDO Toronto and Harlequin send fictional heartthrobs on real-world dates
BBDO Toronto and Harlequin send fictional heartthrobs on real-world dates, as part of a humorous new hidden-camera campaign encouraging women to “Make a Date with Harlequin”. The first of two videos features […]
GirlTalk HQ fights the “Pink Tax” in Canada
GirlTalk HQ, a website dedicated to sharing daily news about global female empowerment topics, has launched an awareness campaign and movement to push for gender equality in the marketplace with […]
Ladies First did it again
Diana Papuc, Group Creative Director at Leo Burnett is the Romanian Juror at Eurobest 2016, while the Art Director Miruna Macri was the first Romanian representative in the “See it, […]