Bits 11.08

Advertising, Marketing, Media
  • Rogalski Grigoriu announced the opening of Virtual Bucharest in Second Life, an initiative that needs annual investments of Euro 30,000 and to which a large team worked voluntarely
  • Victor Kapra decided to quit and start to work on his own. Kapra worked for Mediafax,  Ziarul Financiar and Publimedia. Further details on this decision – on his blog
  • Monden.info is the1st blog to sell in Romania, following a transaction evaluated to Euro 30,000 – 50,000. The buyer is Orlando Nicoara. The project was initiated, almost 2 years ago, by Bobby Voicu, Cristina Chipurici, Ada Bogoevici and Vlad Balan.
  • Blog Agency rebrands and transforms in Standout, a “best service” online marketing agency offering services such as online communication, email marketing, display advertising, blogvertising, contextual advertising, search marketing web analytics, online research, usability testing & consultancy, online reputation monitoring.
  • Business Standard – part of Realitatea-Catavencu group – got 7 awards at European Newspaper Award: Front Pages (2), Inside Pages With Ads (3), Photography (1) and Illustration (1).
  • Ziarul Financiar celebrated 10 years since its launch on Romanian market
  • Ringier Romania quit Romanian Press Club, on grounds of business priorities and non-fulfillment of CRP members objectives in dividing the association in 2 distinct entities
  • IAA Romania redesigned its website and appointed a new Editor in Chief, Floriana Scanteie, that previously worked for Evenimentul zilei and Romanian edition of Campaign.
  • Altex changes its media agency, moving its account from Media Vest to Mediedge:cia.