As every year before Cannes Lions, Leo Burnett advertising network organizes Cannes Predictions, a contest that tests talent and intuition of the participants to identify the exercises with the biggest chances to win a Lion at Cannes.
This year, the voting process will take place both online, on www.leoburnett.ro/cannespredictions, but also offline, at Marketing 360, an Evensys event that takes place on June 15th and 16th.
“Nine years ago, when Leo Burnett organized for the 1st time Cannes Predictions in Romania, the local advertising industry was more orientate towards keeping up with the aggressive rhythm of market growth and towards dominating creative festivals easy to access (national and, eventually, zonal ones). Systematically, year after year, through Cannes Predictions, Leo Burnett continued the educational process of Romanian market so the winderfful dream of participating to such a festival, or the mission that seemed impossible to win a prize in Cannes become a reality”
Roxana Dumitru – Managing Director Leo Burnett Romania
To participate to Cannes Predictions, one can access www.leoburnett.ro/cannespredictions, and see a number of 40 entries from which they can select 15. In points, a Grand Prix worths 50 points, a Golden Lion – 30 de puncte, a Silver – 20 de puncte, a Bronze – 10 and a Titanium – 20.
The winner of Cannes Predictions is the one that gathers the biggest number of points after the vote and will be announced on July 5th.
Cannes Predictions starts on June 14th and ends on June 20th.
The prize of the competition is a trip with expenses paid (including the festival ticket) at Cannes Lions in 2011. The prize is offered by Leo Burnett and with support from Cannes Lions Romania.