Romanian Biz Magazine launches High Impact Brands study, on July 2nd

Advertising, Marketing

Romanian Biz Magazine publishes, annually, a top of the brands with the highest impact in Romania, established on a study realized together with Synovate.

This years edition of the top will be launched during the event High Impact Brands, on July 2nd. The event will consist on presenting the results of the study but will also include presentations from specialist related to the unconventional branding methods and the impact social media has over brands.

Among the speakers of the event are Dave Hannay – Global Commercial Head of Brand Equity Synovate, Adina Nica – Head of Research Qualitative & Quantitative Synovate,  Natalia Stroe – Group Brand Manager Colas, Black Sea Region, Bogdana Butnar – Managing Director & Head of Strategy MRM and Sorin Psatta – Integrated Communication Director, Graffiti BBDO Romania

High Impact Brands 2010 is the eight edition of the study realized by Synovate for Biz. The study reveals the brands with the highest impact on Romanians.

Besides this event, Romanian Biz Magazine is preparing for its 200th edition. For this edition, the magazine will move its headquarters, team and activities in a commercial gallery in Bucharest (Baneasa Shopping Center)  for two days. All the content for the magazine, including interviews, the actual writing and DTP will be done in the commercial space, offering all the interested people the occasion to see how it is to work for a magazine and what is this involving.

Among the guests that confirmed their presence to the new Biz redaction, in the mall’s hall, there are Manuela Necula, Head of Country Ogilvy Group Romania, Aneta Bogdan, Managing Partner Brandient, Marius Ghenea, President PC Fun, Liviu David, Creative Director Next Advertising.