Zenith Media Romania launches newcast

Creativity, Marketing, Media

Zenith Media Romania launches newcast, an international brand from ZenithOptimedia communication group. newcast was launched in Germany and UK in2009.

Last year, there were opened subsidiaries in US and France and, in the end of the year, in China, India and Spain, than in Mexico, Latin America and couple CEE countries USA. recently, newcast conquered  Australia and, today, entered also in Romania.

By the end of this year, newcast will be present in 18 countries, with a total team of 200 people.

newcast is a division responsible for conceiving and implementing non-conventional “off-rate card” solutions in media, offline and online. newcast’s activity also covers partnerships and media sponsorship, events, content developing and production, experimental solutions.

Also, newcast develops communication concepts and strategies that are involving the product and the brand, creative and communication services, production and editorial departments of the media partners.

newcast is for me a brand close to my heart. I always promoted creativity in media executions and we made a lot of such products that proved they added extra value to brands. On a no-frontieres media market and an increased demand for non-conventional projects, we decided to step forward and to insure an adequate organizational frame for their development and execution. This is newcast. A fresh and full of savor component added to our ROI Agency DNA.

Maria Tudor

Executive Director Zenith Media


newcast answers the challenges we live as professionals, to the need of reinventing and to the self-challenge needs. For me, newcast is more than a promise. I want that, at the end of the day, to have only partners that would say “it worth it1”. I will not cease to believe that it depends only of us to transform the wonderful ideas we have in out of the box solutions, to implement them and to deliver more than expected results. I will prove that, together with  my colleagues from newcast and Zenith

Camelia Balinca

Head of Newcast Romania

Zenith Media is part of the international network ZenithOptimedia (owned by Publicis Group) and is the most powerful media agency in Romania.

Zenith Media has in its portfolio clients such as BRD-GSG, Carrefour, Chipita, Ficosota, ING Group, L’Oréal, Nestlé, Puma, Reckitt Benckiser and Tnuva.

Zenith Media has more divisions, among which Zed Digital (interactive) and  Zed Retail (retail comm).

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