Daniel Bergman and Sergio Valente to head Craft and Integrated juries at Eurobest 2011

Advertising, Eurobest

The final jury presidents for Eurobest are Daniel Bergman, Managing Director and Executive Producer of Stink (UK) and Sergio Valente, CEO and President of DDB Brasil.

Daniel Bergmann, Managing Director and Executive Producer of Stink UK, will chair the Craft Jury. Daniel has made it Stink’s mission to find and nurture local and international talent and to work directly with the most creative people, regardless of territory, to produce fresh, exciting and original projects, TV commercials, music videos, short films and animation. With the additional strength of Stink Paris and Stink Berlin, the company represents an eclectic roster of directors around the world, and remains at the cutting edge of commercials production. Last year saw the birth of Stink Digital, which is currently developing and redefining Stink’s role through multimedia and internet – winning the Film Grand Prix both at Cannes and at Eurobest in 2009 for Philips ‘Carousel’.

The spotlight will be on Lisbon next month where I hope to see at this year’s Eurobest awards, the freshest and most exciting use of craft that elevates the work and showcases the best that Europe has to offer. It is a challenge for Eurobest awards to lead the way and this is what I will aim for as a president of the craft jury.

Daniel Bergmann

Sergio Valente, CEO and President of DDB Brasil, will take the role of Integrated Jury President, in addition to his role as Film, Print, Outdoor and Radio Jury Chair. Over 25 years in the industry have seen him lead his agency to win the prestigious Agency of the Year award at Cannes Lions in 2009 as well as the Interactive Agency of the Year and a Cyber Grand Prix in 2005. Elected as a leader of the new generation of agency leaders in the domestic market by Meio & Mensagem, Sergio has held previous jury posts on both the Film and the Titanium and Integrated juries at Cannes Lions.

Being a Eurobest jury president is a great opportunity to get a privileged look at what the European market is doing best. It’s a huge challenge, but the opportunity for exchange and learning is even better. The expectations are high.

Sergio Valente

We’ve seen a continuous and considerable increase of entries in both of these categories at Eurobest, and without doubt it’s fitting to have the very talented Daniel and Sergio to lead their juries in search for the best work in Craft and Integrated produced in Europe

Terry Savage

Chairman of Cannes Lions, organiser of Eurobest

Daniel Bergmann, Managing Director & Executive Producer Stink UK, started his career in the Prague art scene, helping to discover new artists and promoting conceptual multimedia artwork work from around the world. Moving to the United States, he worked as an art dealer and art fundraiser in New York and San Francisco. At this time Daniel was also involved in producing music videos and concerts at Central Park Summer Stage (Lou Reed, Gypsy Kings) in both America and Japan. He also produced a holocaust documentary drama for PBS, which saw his return to the Czech Republic.

Joining Prague-based production company Stillking as a producer, Daniel developed the company’s creative potential and as Executive Producer and Partner, represented directors around the world.

Daniel Bergmann is currently Managing Director of London based international production company Stink. One of the first with a global outlook, Daniel has made it Stink’s mission to find and nurture local and international talent and to work directly with the most creative people, regardless of territory, to produce fresh, exciting and original projects, TV commercials, music videos etc. With the additional strength of Stink Paris and Stink Berlin, Stink represents an eclectic roster of directors around the world, and remains at the cutting edge of commercials production.

Last year saw the birth of Stink Digital, which is currently developing and redefining Stink’s role through multimedia and internet – winning the Grand Prix at Cannes 2009 for Philips ‘Carousel’. Stink is also involved in developing other forms such as documentaries, short films, animation and feature projects.

Sergio Valente, CEO&President DDB Brasil, assumed the presidency of the agency on January 1st 2005, when he was 46 years old. With degrees in Civil Engineering and Business Administration, and graduate work at Harvard University, Sergio has built a solid career in advertising both in Brazil and abroad. Of his 25 years of experience, 15 were dedicated to DDB Brasil. His management style has focused on a partnership between creative excellence and commitment to corporate brand management, which allowed him to lead his team to winning Cannes Lions Agency of the Year (2009), Interactive Agency of the Year (2005) and a Cyber Lions Grand Prix (2005). Under his leadership the agency’s client portfolio was redesigned to include global brands such as Intel, Phillips, Johnson & Johnson, C&A, Whirpool and Sadia, who all joined existing clients such as Banco Itau, Telefónica and Honda, which have been with the agency since the 90s.

Sergio set DDB Brasil at the forefront of convergent thinking and into a position of prominence in the global standing. He won Brazil’s first Interactive Agency of the Year award at Cannes Lions, Meio & Mensagem elected him the leader of the new generation of advertisers in the domestic market, and he is part of the select list of advertising people participating in the juries of the most significant international festivals.

Launched in 1988, Eurobest is Europe’s leading annual awards competition for creative excellence in the categories of TV/Cinema, Print, Outdoor, Radio, Craft, Interactive, Media, Direct, Sales Promotion, Design, PR, Integrated and Mobile advertising. Since 2008, the awards, which are judged by Europe’s top creatives, form part of a two-and-a-half day Festival themed to identify and engage specific topics that are relevant to the European market. Organised by the same team behind the Cannes Lions International Festival of Creativity, the Dubai Lynx International Advertising Festival and Spikes Asia, the Eurobest Advertising Festival is a purely European event.