iLeo – from 2 to 20 people and 120 clients in 5 years

Advertising, Digital & Media

iLeo – agency part of Leo Burnett Group Romania – celebrates 5 years of activity, period in which agency’s team reached from 2 to 20 members and the total portofolio of clients it worked for reached to 120. Also, in 2010, iLeo was the agency with the highest turnover in its category.

This year, iLeo was Agency of the Year at Internetics festival, after it won 7 awards.

We bet on digital in a moment when more than 50% of the projects weren’t done because the marketing people considered us weird. We managed to grow up a company and a business phylosophy based on innovation and surpassing the conformism in communication. We were pioneers in directions like social media, brand communities, mobile or media. Each year, we make around 30 interactive campaigns and we offer around 5 internship places for people interested in digital communication

Mugur Patrascu

Managing Partner iLeo

 We want iLeo to remain a place for innovation and of the efforts to escape conventionalism; we believe every day in digital means to try to create something new and not to replicate what is around you. We pride with our clients portfolio and innovative projects we developed and, for the next year, we will continue to focus on  and on developing ground breaking abilities and specializations in digital

Cosmin Nastasa

Media Director iLeo

For 2011, iLeo estimates its turnover at around Euro 1.4M, realized with a portfolio of 24 clients, among which P&G, Petrom, Medas, Bergenbier, Tnuva, Autoitalia and  Mercador.

iLeo is part of Leo Burnett Group Romania, that also includes Leo Burnett, Starcom MediaVest, 23 Communication Ideas, The Practice, The Geeks and Digital Star.