Mediafax Group launched a subscription campaign, offering to each new subscriber an iPad as a gift. Scheduled to take place for 6 months, the campaign comes after less than a year from a similar and successful campaign made by Ziarul Financiar and Business Magazin.
The people that enter the campaign can chose out of 6 models of iPad offered in promotion, that they receive for free when acquiring print subscription with a total value at least equal to the one the iPad they want has. The iPad comes with a smart cover available in 6 colors and internet from Vodafone.
The campaign includes all the 11 titles published by Mediafax Group: Ziarul Financiar, Business Magazin, ProSport, GQ, CSID (Ce se întâmplă doctore?), Glamour, The One, InStyle, Playboy, ProMotor, Pro TV Magazin, and the 11 online business news feeds available on zfcorporate.ro.
The subscription packages are customizable, with each reader having the possibility to select the type of info he want.
Campaign also targets the people that are already subscribers to Mediafax Group publications. They will have their subscriptions prolonged, after the current ones expire.