Starting December 2012, IQads and Smark introduce pay-wall for their online content, launching 2 types of subscriptions that allow access to the full content of the 2 portals.
Subscribers to IQads and Smark will be able to access the content with no advertising and will be given discounts when they want to participate to workshops and conferences held under the SMARK KnowHow umbrella and when buying research reports from SMARK Research.
We believe in the relevance and value the editorial materials from IQAds and Smark have for our communities. We wish and we will undergo a development of the editorial teams and published articles. In these conditions, we would like to have also other ways to monetize our content, not just advertising. We start our efforts with these 2 subscription options, that offer access to the archives of the 2 portals and other advantages for the subscribers
Managing Director Blue Idea