Hame Romania appointed GMP PR to handle social media communication for Antrefrig pate

Starting this autumn, the blue pig “Liver Liver” from Antrefrig (Hame Romania) has its own Facebook account, managed by GMP PR.

The agency was selected by Hamé Romania to handle Antrefrig’s communication in social media and was appointed following a pitch organized this summer, in which were involved more PR and digital agencies

The brad will be present on Facebook under the name “Porcul Antrefrig” and will surprise its fans with the same sense of humor that made it popular.

From “Do you comment!” to “Liver Liver”, Antrefrig brand always brought in communication an innovative and surprising tone, that matches perfectly the online environment

To work for a Romanian daring and “chatty” brand is the dream of any social media team

Ioana Manoiu,

Managing Partner GMP PR.

Three years after its founding, GMP PR’s social media department has a portfolio of over 10 clients, implemented over 30 complex campaigns and their result was recognized in local and international competitions such as Effie, Romanian PR Awards, Webstock and Digital Communication Awards.

GMP PR is number 1 in top 20 PR agencies in Romania, according to the 1st study that measured PR performance and reputation and that was made by BIZ Magazine and Unlock Market Research in June 2013

With a team of 25 communication specialists, the agency offers PR consultancy and social media services for companies such as Petrom, Apa Nova, Romtelecom, GlaxoSmithKline, Fundatia Bill and Melinda Gates, Henkel, Casa de Insolventa Transilvania or Groupama.

Agency’s activity was recognized both locally and internationally, at Sabre Awards, European Excellence Awards or Romanian PR Award.