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Tag: social media

Unleash Your Party Animal: Serviceplan Shanghai Budweiser Party Animal Packs Bring the Party Home

Serviceplan Shanghai aBudweiser party animal packs bring the party home. Two funny films – ‘Disco Wolf’ and ‘Smiley Cat’ – illustrate a unique and witty Budweiser social media campaign conceived […]

December 7, 2020December 7, 2020 Newsroom Ads, Advertising

Publicis partners with TikTok in Romania

Publicis Romania signed a partnership with short-video content platform TikTok and will provide ATL creative and strategic services. The next step is to develop the first brand campaign in Romania. […]

November 18, 2020November 18, 2020 Cristina Blanaru Advertising, Business, Digital & Media, Social Media

Webstock 2020 takes place online, on October 8-9

Webstock, event targeting social media and online communication community in Romania, takes place online, on October 8-9, for the first time in its history. Same as during the last 12 […]

October 2, 2020October 2, 2020 Cristina Blanaru Advertising, Awards, Digital & Media, Events, Marketing, Social Media

GalerIAA – virtual exhibition dedicated to communication and marketing people’s passions

IAA Young Professionals, the association of the young professionals in the Romanian marketing and communication industry, organizes GalerIAA, a virtual exhibition that will gather the talents and the passions of […]

May 5, 2020May 5, 2020 Romanita Oprea Advertising, Marketing

Serviceplan China’s Retro 999 Piyanping lipstick social media and design campaign goes viral

999 Piyanping is a well known over the counter pharmaceutical brand in China and was traditionally very popular with the older generation but in need of an image overhaul to […]

May 1, 2020 Cristina Blanaru Ads, Advertising

Neticle: How to pop out with a viral post? – a Lidl Hungary case

It all started as an everyday post – but ended as a comment-cascade from a wide-range of brands. Lidl Hungary took a brave step, dropped a bomb and now it […]

February 17, 2020 Newsroom Digital & Media, Social Media, Studies

Starcom Romania launches Social Media Stars Index

Starcom Romania created through Social Media Stars Index the top of the most followed accounts in the entertainment in social media. For creating the top it was analyzed and followed […]

February 3, 2020 Romanita Oprea Digital & Media, Social Media

The complex world of Influencers made simple

Anders Holmberg Lange is the Co-Founder of Entername, a company with the core belief that strategy should be simple, understandable and evolving. Designing 360 digital campaigns and leading selected clients […]

October 9, 2019October 22, 2019 Contributing Author Business, Know-how Sharing, Marketing, Social Media

Social media campaign for The Surfrider Foundation, signed by Rankin

Cultural provocateur Rankin unveiled a new campaign on social media for non profit organisation – The Surfrider Foundation. The two created a campaign to raise awareness of Ocean pollution by putting together a […]

August 8, 2019 Cristina Blanaru Advertising, CSR

Serviceplan Greater China creates internet sensation on Chinese SoMe with witty 999 Cold Remedy campaign

More than 430 million impressions of ‘999 Warm-Hearted Leggings’ print and digital campaign which captures imagination of the Chinese public and updates image of China’s Number 1 selling cold and […]

May 8, 2019 Cristina Blanaru Ads, Advertising, Digital & Media, Social Media

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