Tag: social media
Elias Zaaza joins Ogilvy Paris as Social Creative Lead
Elias Zaaza joins Ogilvy Paris as Social Creative Lead to strengthen the social team and infuse it with his strategic and creative vision. His mission will be to maximize the […]
Dacia hands its Social Media to French Heaven
Following a bidding process, automobile constructor Dacia appointed heaven to conceive and deploy their Social Media strategy to its 35 main markets. Heaven’s mission for Dacia will include the establishment […]
Eventive launches Social Media Live – 1st audio conference in Romania
After a year marked by Covid 19 and as social media evolved and new trends rose up, like group videocalls, there is no surprise one new trend evolved, social audio. […]
How Social Media Influencers are Changing The Modern Marketing Landscape
Modern marketing is in a transformative phase. It comes from the bigger brands leaving behind their archaic marketing practices and making space for modern influencer marketing. Influencer marketing is a […]
Unleash Your Party Animal: Serviceplan Shanghai Budweiser Party Animal Packs Bring the Party Home
Serviceplan Shanghai aBudweiser party animal packs bring the party home. Two funny films – ‘Disco Wolf’ and ‘Smiley Cat’ – illustrate a unique and witty Budweiser social media campaign conceived […]
Publicis partners with TikTok in Romania
Publicis Romania signed a partnership with short-video content platform TikTok and will provide ATL creative and strategic services. The next step is to develop the first brand campaign in Romania. […]
Webstock 2020 takes place online, on October 8-9
Webstock, event targeting social media and online communication community in Romania, takes place online, on October 8-9, for the first time in its history. Same as during the last 12 […]
GalerIAA – virtual exhibition dedicated to communication and marketing people’s passions
IAA Young Professionals, the association of the young professionals in the Romanian marketing and communication industry, organizes GalerIAA, a virtual exhibition that will gather the talents and the passions of […]
Serviceplan China’s Retro 999 Piyanping lipstick social media and design campaign goes viral
999 Piyanping is a well known over the counter pharmaceutical brand in China and was traditionally very popular with the older generation but in need of an image overhaul to […]
Neticle: How to pop out with a viral post? – a Lidl Hungary case
It all started as an everyday post – but ended as a comment-cascade from a wide-range of brands. Lidl Hungary took a brave step, dropped a bomb and now it […]