22 years on Romanian market for Graffiti BBDO


Graffiti BBDO, the 1st advertising agency in Romania, celebrates 22 years since it started its activity.

Starting 2011, Effie Effectiveness Index positions Graffiti BBDO as the most efficient ad agency in Romania. Reporting it to all agencies in BBDO network, Romanian agency ranks 1st in EMEA, 12th in Europe and 28th at international level.

This year, Graffiti BBDO won 90% of the pitches it was invited to, adding to its portfolio clients such as UPC, Tassulo, Policolor, Secom, React’s Social Economy project, an environmental project for Bacau City Hall and 4 international projects. The agency continues to work with clients with which it has a long term relationship, like Petrom, Dacia, PepsiCo or Ursus.

Graffiti BBDO has over 70 employees and is an innovator within the industry, from the desire to offer to its clients as many out-of-the-box projects as possible.

Cosmin Radoi - Graffiti BBDO

As pioneer in this industry, we cannot do something else than to continue to promote innovation in this sector. Besides innovation and maximum monetization for data gathered with the market researches we make before starting a project, key-words that characterize us are creativity and efficiency. Each day, we manage to show that our executions aren’t just creative, but also extremely efficient for our clients

Cosmin Radoi,

Managing Director Graffiti BBDO.