BETC created “Birth”, a new film for Young Director Award

Ads, Advertising, Cannes Lions
The Young Director Award is handed out to the most talented young directors from all over the world. As every year, the competition, hosted by François Chilot – producer and founder of YDA – , is held at the Cannes Lions from June 15th-21st.In “Birth”, the presented experience is the birth of a baby who is filming his own arrival into the world using a long take technique. The spectacular and realist film was directed by Norman Bates and produced by Standard Films. It will be broadcast Thursday, June 19 at the YDA ceremony at the JW Marriott theater in Cannes.
After producing the film “Whisper” in 2013 to promote the event,  BETC is again taking the reins to illustrate YDA’s powerful signature, “Directing, it’s in your bones”.

Credits:

Advertiser : YDA
Production Company: Standard Films 
Director: Norman Bates
Producer: Julien Pasquier
Producer Bruxelles: Matthias Schellens – Colonel 
DOP: Arnaud Potier
Agency: BETC Paris
Creative director: Damien Bellon, Stephane Xiberras
Copywriter: Gabrielle Attia
Art director: Damien Bellon
Line producer : Alexia Levy
1st Assistant director : Greg Barachin
Story boarder : Raphael Ollé-Servera
Model maker : Jean Christophe Spadaccini
SFX : Jean-Pierre Grandet & Benoit Talenton
Post Production : NIGHTSHIFT
Post Production Supervisor: Olivier Dechartres
VFX supervisor : Jeff Descoubes
Editor: Hugo Lemant
Sound design: Kouz 

2 comments

    • Actually it was there, but for some reasons it doesn’t show when it’s https: link 🙂 Thanks for the heads up, it’s fixed now 🙂

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