Luerzer Archives included AMPRO Design among the best packaging design agencies in the world


Luerzer Archives will include, in its “200 best” edition dedicated to packaging design, “Design Business Bottle”,a Self Promotion work made by Romanian brand and packaging design agency AMPRO Design and which received multiple international accolades/

Initially awarded the 1st place in Packaging and winner of Grand Prix at Identity Best of the Best 2010, in Moscova, „Design Business Bottle” became the most awarded Romanian packaging design work, with 7 international prizes; it was also present in the design catalogs all over the world.

Irinel Ionescu, Creative Partner AMPRO Design
Irinel Ionescu, Creative Partner AMPRO Design

If it is to consider the appreciation from international specialists, I can say this is the most successful creation from AMPRO Design and its selection by Luerzer Design is the cherry on top.

Irinel Ionescu,

Creative Director AMPRO Design.

The team responsible for Design Business Bottle included Irinel Popescu, alon with Oliwer Iovanovici, Danubiu Birzu and Alin Patru.

The jury which selected the works for “200 Best Packaging Design Worldwide”  included ad personalities like: Rafael Gil – considered by Luerzer to be among the top 3 art directors of the moment, Otis Gibson – founder and Chief Creative Officer al Gertrude, Inc., Harry Pearce – Partener Pentagram – the biggest worldwide independent consultant in design and Christoph Haberle – professor at Hochschule der Medien (Media Academy) Stuttgart.

By publishing this catalog dedicated to the best packaging design works in the world, we wish to get closer to this special sector. Packaging designers don’t message me on Facebook at 4AM in the morning to ask me what I think about their latest project, as advertising or photography creatives do

Michael Weinzetll,

Editor in Chief Luerzer Archives.

Luerzer Archives was founded in 1984 and, since than, became one of the most respected ad publications in the world. Since 2011, the magazine started to publish the “200 Best” series, available also as an iPhone and iPad app.