Phones that freeze. PCs that suddenly restart. And the dreaded rainbow wheel of death.
Don’t you just hate being let down by technology?
Then again, can you imagine getting over a billion requests… Every. Single. Week?
Are we not asking too much of technology? Playing on this KitKat launched a campaign showcasing the people behind the voices of Siri and GPS.
2 light and comical films imagined by Publicis Dubaï and brilliantly directed by French award-winning director Vincent Lobelle, to remind us that everyone deserves a break… even technology.
Agency : Publicis Middle East / Dubai
Client : KitKat/Nestle
Business Executive Officer : Emile Douaihy
Brand Communication Manager : Mayssa Abed
Brand Manager : Ghaith Hamed
Brand Manager : Ziad Jabi
Executive Creative Director : Rana Najjar
Creative Director : Mohamed Bareche
Copywriter : Hani Mohsen
Art Director : Mohamed Youssef El Naggar
Art Director : Saaniya Abbas
Planning director : Jala Fawaz
Client services director : Maya Khammar
Associate Director : Abdel Rahmane Hassouna
Senior communication executive : Sabine Abdallah
Production house : Prodigious
TV Producer : Mayssa Mohamed Ali Al-Azem
Director : Vincent Lobelle