On July 9, White Square designated this year’s winners during an awards ceremony held online. There were 937 entries this year, coming from participants from 31 countries, competing in Creativity, Branding, Creative Effectiveness, Marketing, Media, Digital and Change for Good categories. Jury discussions were held in the format of live conferences with participation of highly recognized and awarded creative directors of the leading agencies from around the world.
Alena Ustinovich, Chairman of Board of Association of Communication and Marketing Agencies of Belarus, producer of White Square festival, noted:
For communications industry, this year has been a real challenge in every country around the world, a challenge for each of us and for our teams. Today, as never before, our industry needs a fresh breath, a portion of inspiration and a bit of creative adventurism, which we ourselves usually carry to all spheres of the economy, culture and society as a whole, thanks to Advertising Festivals in general and White Square in particular. I am glad that almost one thousand entries that took part in the festival reflected strong nature of our industry, which is committed and able to win.
The list of winners at this year’s edition of the festival is available here.