Adrenallina Sports PR & more becomes an agency dedicated to events and corporate programs
Adrenallina Sports PR & more, the first PR agency dedicated to sports communication in Romania, has rebranded itself as an agency focusing on events, trainings, and corporate programs in the area of healthy and sustainable life, wellness and sports, thus becoming Adrenallina Media Experience.
Under the new concept, the agency’s team, made up of senior specialists in communication and event organization, focuses on offering integrated services for creating a tailor-made event (internal or external), from innovative concept to holistic implementation and media coverage (photo, video, media relations).
It also continues to deliver to companies: integrated programs and tailor-made teambuildings for healthy life and wellness for employees, corporate social responsibility projects, and trainings (from the area, sport and motivation through sport, healthy life, sustainability and environment, media consultancy).
Roxana Lupu, managing partner Adrenallina Media Experience.
“Seven years of Adrenallina Sports PR & more have passed; we started in 2015 with a business plan and a direction, but because these years meant mainly metamorphosis, reinvention and adaptation for each of us, 2023 finds us at the start with a slightly different direction, yet the same enthusiasm. We have kept our essence and our mission in the world: to help people be more serene and responsible, towards themselves, towards their loved ones and towards the planet, through all our actions in the area of healthy life, well-being, sports, and sustainability. And we do this by shaping events and programs, unique experiences, created by us, a team of former journalists and media people (photographers, operators), specialists in marketing, communication and organization of events, but also trainers specialized in nutrition, posturology, sustainable living, motivation through sport.“
In 2023, the agency is preparing the launch of new editions of its signature events:
– Marketing through sports in Romania Conference, which reached its 5th edition this year, where Romanian companies involved in sports and healthy living will be mapped, through internal or external programs and actions;
– The second editon of Wellfest educational wellness festival (https://wellfest.ro), which last year took place in Brasov;
– The Plogging for Romania camps, run by the association of the same name, through which green areas in Romania are sanitized and greened through sport and exercise, with the help of volunteers: https://plogging.ro/