Author: Cristina Blanaru
John McTiernan and DDB Paris went “Ruthless” for Ubisoft
“Ruthless”, a film created by DDB Paris and directed by John McTiernan – father of “Die Hard”, “Predator” and “The Hunt for the Red October”, is the story of a comeback, […]
Disneyland, Paris and Ile-de-France, joint campaign to promote tourism in Paris and region
Disneyland Paris, the city of Paris, and the Île-de-France Region are unveiling a new joint campaign to promote tourism in the area, highlighting the magic of Paris and of its region. Disneyland Paris […]
Amen Uruguay signs “We are all women” campaign for UN Women
Amen Uruguay signs “We are all women” campaign for UN Women, a campaign planned and created by agency’s division specialized in Citizen Communication. The aim of the campaign is to […]
Facebook and Amazon lead the pack in the top 10 most mobile-ready brands in the world
According to MDEX (inaugural ranking for mobile ready brands made by Ansible, the mobile marketing and technology agency of IPG Mediabrands, in partnership with YouGov, the global market research firm, and […]
TBWA\Dublin to focus only on globally recognised awards
TBWA\Dublin will cease to enter local creative awards and will focus only on globally recognized awards, including Cannes Lions, D&AD and the Clios. The move comes after the agency rebranded as TBWA\Dublin, […]
D&AD 2017: Oscar-winning screenwriter and industry panellists added to line up
Two more months before event’s start, the organizers of D&AD Festival 2017 announce new additions to festival’s line-up of speakers: Armando Bo, Oscar-winning filmmaker and Joaquín Cubría, VP/ECD at David Buenos Aires Armando […]
How to find the needs of online clients, a subject to be approached at TeComm Bucharest
Clients retention is one of the key aspects online stores are aiming for in order to develop their brand and sales, especially considering the continuous shift in clients’ preferences. […]
Nik Margolis, appointed Managing Partner @ Team Eleven
A year after launching, marketing agency Team Eleven has today announced the appointment of Nik Margolis as its new Managing Partner. Working alongside co-founders Sophie Gibson and Nick Gill, Margolis will […]
Publicis Romania signs a new product campaign for energy provider Enel
Publicis Romania and Enel launched a new commercial campaign, promoting Enel Fix Online, an energy supply subscription dedicated to the residential customers on the free market. Enel Fix Online is […]
The Partners’ study: Post-Brexit, British brands experience an identity crisis
Global brand consultancy The Partners launched a comprehensive study – “To Be Or Not To Be” – , which reveals what Britishness means for brands post-Brexit. The Partners surveyed 1,000 consumers […]