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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Author: Cristina Blanaru

Romanian retail market, to grow 4.3% in 2014, one of the best evolutions in Europe

Expo Media, member Marketing Insiders Group, comes to meet the needs of Romanian retail players by organizing the second edition of Romanian Retail Convention, scheduled to take place on October 1st, […]

October 1, 2014December 18, 2014 Cristina Blanaru Business, e-Commerce, Events, Marketing

Razvan Girmacea & Monitor Backlinks – an entrepreneur, his start-up and the story

Razvan Girmacea is a Romanian entrepreneur from Iasi who launched his start-up, Monitor Backlinks, in 2012 and was a finalist at How To Web in 2012. This year, Razvan presents […]

October 1, 2014October 1, 2014 Cristina Blanaru Business, Digital & Media, ITC, Start Up

TfL and M&C Saatchi launched “The Safer Travel at Night”

TfL and M&C Saatchi launched “The Safer Travel at Night” integrated campaign, a social initiative encourages party-goers to post a #HomeSafeSelfie to help raise awareness of the dangers of using un-booked […]

September 30, 2014December 18, 2014 Cristina Blanaru Ads, Creativity

Marks & Spencer take bloggers on a journey of discovery with new food films by Adjust Your Set

Marks & Spencer has been working with Adjust Your Set, one of the UK’s leading digital content agencies, to reveal three adventurous food films celebrating creating dishes using their ingredients […]

September 30, 2014December 18, 2014 Cristina Blanaru Ads, Creativity

Geometry Global Moscow leads among Russian agencies in terms of international awards 

Geometry Global, the recently formed worldwide activation agency, is delighted to congratulate its Russian office on achieving unprecedented success in the international awards shows. The Moscow office’s ‘Get Well Kit’ […]

September 30, 2014December 18, 2014 Cristina Blanaru Creativity

“Marie Antoinette” movie script turned into paper gown to promote Hollywood Costumes exhibit

Ad agency 180LA and renowned multimedia artist Jum Nakao have transformed the script of Sofia Coppola’s “Marie Antoinette” into a paper dress and headpiece fashioned after the iconic blue ballroom gown worn by Kirsten Dunst and created by Oscar-winning costume […]

September 30, 2014February 16, 2015 Cristina Blanaru Ads, Creativity

True Religion Apparel Launches “Be So Bold” Brand Campaign

True Religion, jean and apparel company, launched a campaign which went live in online and in cinema in US. Campaign’s ad – “Be So Bold”  -is a subversion of the expression “May I […]

September 30, 2014December 18, 2014 Cristina Blanaru Ads, Creativity

Andre Alpar from AKM3 Germany to speak about online searches at MarkDay

Andre Alpar from AKM3 Germany, agency specialized in SEO, online marketing, and link marketing campaigns for European and international companies, will be present in Romania at Cluj’s MarkDay.  In his presentation, he […]

September 28, 2014 Cristina Blanaru Events, Marketing

Lay’s, together with Cabral and Puya in a new Romanian campaign

Lay’s started a new campaign in Romania, having as ambassadors Cabral and Puya. The campaign promotes the launch of 3 new assortments of chips and challenges the consumers to guess the names of the newly […]

September 28, 2014December 18, 2014 Cristina Blanaru Ads, Creativity

GBH co-founder Mark Bonner aims for crossover appeal as D&AD President 2014-15

New D&AD President Mark Bonner has pledged to celebrate the new breed of 21st century creatives as he begins his term, intending to commemorate the profession’s heritage, champion its present […]

September 28, 2014December 18, 2014 Cristina Blanaru Creativity, People

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