Author: Cristina Blanaru
Sanofi unveils new corporate brand and logo – unites the company under one purpose and a single identity
Sanofi unveiled a new bold and unifying corporate brand that supports the modernization and transformation the company launched in December 2019. Over the last 50 years, Sanofi has grown into […]
2Performant appoints Cristian Iosub as Growth Manager
The technology company 2Performant, the leader of the affiliate marketing market in Romania (listed on BSE’s AeRO market – stock symbol 2P), has appointed Cristian Iosub as Growth Manager starting […]
New Partnership with Anzu Provides Smart’s Advertisers Access to In-Game Ads
Anzu, the world’s most advanced in-game advertising solution, and Smart, the leading independent ad tech platform have announced their partnership and integration. Through this partnership, Anzu will have access to […]
Naked Wines appoints Joint and Goodstuff to supercharge its brand
Joint and Goodstuff won the competitive pitch process against 3 undisclosed agencies. Founded in 2008, Naked Wines is on a mission to connect everyday wine drinkers with the world’s best […]
Adnami strengthens executive team with Jørgen Gosvig appointed as CFO
Ad-tech company Adnami has appointed Jørgen Gosvig as Chief Financial Officer (CFO) as it readies itself for further growth and expansion across Europe. Jørgen will play a key role in […]
Simona Costea joins full-service digital agency Cheil | Centrade as Business Leader in charge of Samsung and other global strategic accounts
Simona Costea joins Cheil | Centrade, Cheil Worldwide network Southeastern Hub, as Business Leader | Global Marketing Operations & Strategy for Samsung and other global accounts, contributing to the consolidation […]
Subaru Canada welcomes drivers to an uncommon winter experience.
Fresh on the heels of launching their new brand platform, Subaru Canada is introducing a new and uncommon Winter campaign. Using an integrated, multi-media approach, the campaign demonstrates Subaru’s uncommon […]
The Financial Times opts to partner with Brand Metrics for brand lift measurement globally
Global technology company, Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has announced it is to continue its longstanding partnership with the Financial Times (FT), […]
Sound Bioventures raises € 110 million for new biotherapeutics venture fund
Sound Bioventures, a Scandinavia-based lifesciences venture capital firm, announced the first close of its first fund at €110 million. The fund has a geographic footprint on both sides of the […]
Valtech comes with a second season of Transformation Podcast Series
A podcast series launch by Valtech, at the initiative of the Danish office and developed into an award winning podcast series, launched a second system, bringing in front of audiences […]