Author: Newsroom
NYF AME Awards announced 2023 Winners
New York Festivals® Advertising Awards AME Awards®, celebrating effectiveness world-wide since 1994, announced the 2023 award-winners. The 2023 AME Executive Jury panel of internationally recognized C-suite strategists and industry innovators […]
Out of Home global revenue tops $40bn in new WOO Global Market Index report
The World Out of Home Organization has expanded its Global Out of Home Media Spend Index to include first party data from 81 territories, accounting for 95% of the world’s […]
WPP at 2023 NYF Advertising Awards: Holding Company of the Year, VMLY&R – Agency Network of the Year, VMLY&R Commerce US – Agency of the Year
NYF® Advertising Awards announced the 2023 Industry Award recipients. The New York Festivals Industry Awards honors those companies whose multi-award winning campaigns demonstrate innovation and creativity. This honor is the […]
New York Festivals 2023 Advertising Awards Announces Trophy Winners; “The Air Drummer” Wolf BKK Thailand Earns Best of Show
New York Festivals® Advertising Awards announced the 2023 award-winners submitted from 60 countries around the globe. The 2023 Executive Jury President, Bianca Guimaraes, Partner & Executive Creative Director for Mischief […]
LAQO by Croatia Insurance created a museum of old-fashioned insurance in the metaverse
The LAQO Metaverse Insurance Museum is the first of a kind in the world, located on the Decentraland metaverse platform. The visitors can go through the old-fashioned insurance experience, such […]
World Out of Home Organization announces Second APAC Regional Forum
The World Out of Home Organization will hold its second APAC Regional Forum in November later this year. The Forum will be held in Bali, Indonesia from November 1-3. The […]
Lidl Romania: Georgiana Radu takes over as Country Acquisitions & Marketing Director
Georgiana Radu takes over as Country Acquisitions and Marketing Director at Lidl Romania and will coordinate the strategies in the 2 areas for the products in store’s portfolio. By assuming […]
Initiative’s Media Fact Book 2023: Romanian media market to reach EUR683M by end of the year
Maintaining an upward trend, but with a slower growth rate, the Romanian media market aligned with macro economic changes and reached an estimated net value of EUR 657 million by […]
24pay and Cognition introduce the new brand ambassador for the 24pay app: Sir Pay-a-Lot, the knight of secure and fast payments, is now the ally of Romanians’ finances
The collaboration between 24pay and Cognition begun this spring, with winning the pitch for the strategy, concept, and implementation of the 2023 image campaign, as well as for the tactical […]
Romania: Ioana Mucenic launched Maker Studio, an agency targeting Gen Z
Ioana Mucenic launches Maker Studio, the first agency in Romania that directly involves the young consumer in the whole creative process and decentralizes the classic agency structure. Maker Studio has […]