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KA-BOM: An ecosystem of specialists working together to improve collaboration in organizations

Cohn&Jansen signs the George Business launching campaign

Serena Williams returns to the court as new Heineken® 0.0 global ambassador

Stefan Sagmeister headlines D&AD Festival 2026

UK Packaging Pact launches to unlock progress in transforming packaging

BBH Funds Future Generation of Talent with Sixth Year of Barn

Effie Worldwide reveals the contenders for its 2025 Global Best of the Best Effie Awards

Pumpkin appoints former Interbrand VP Joe Stubbs as Chief Strategy and Transformation Officer

Dentsu Creative Italy launches new Birra Moretti campaign celebrating the authenticity of eating, the way we like it

EasyPay invests over €500,000 in 2026 for digitalize receptions in Romanian clinics

Author: Romanita Oprea

Romanita is Communication Consultant and journalist and, during her career, was editor in chief for the Romanian edition of Campaign and worked for Strategic.ro, Smark.ro, IQAds.ro, Ad Maker, MediaWeek, Biz publications and was also producer of “Marca Inregistrata” TV show

ADC*RO: These were the most creative ads/ideas of December 2018

ADC Romania presents the best executions in TV, Digital and Print in December. The campaign that won The Work of the Month in December is #TrăiascăCapraVecinului with Brands (KFC & […]

January 16, 2019January 16, 2019 Romanita Oprea Ads, Creativity

Katharina Scheidereiter (Kaufland Romania): “2018 was a year in which Kaufland Romania’s social involvement became in itself a pillar”

For the elderly and the children in the remote mountains’ villages of the Nehoiu-Braesti area, Buzau county, more than 150 volunteers, gathered by the sports club GTC Motorsport and Kaufland […]

January 10, 2019February 25, 2019 Romanita Oprea CSR

Pepsi proposes a new international headline for its brand: For the love of it

Pepsi® proposes a new marketing platform and a new headline around the brand: For the love of it™.  Alongside the year, in over 100 countries around the globe, will be […]

January 8, 2019January 12, 2019 Romanita Oprea Marketing

Ciucas brings the relaxation in your home

Ciucas brings the relaxation from the meadow in the most comfortable place during winter: your living room. Until February 20th, the beer Ciucas invites the people to set up a “relaxation […]

January 8, 2019January 8, 2019 Romanita Oprea Creativity, Digital & Media

Rebranding Transilvania Executive Education, a new Marks project

The Romanian agency Marks created the rebranding for Transilvania Executive Education. The Brief Transilvania Executive Education is a non-profit organization that handles the EMBA program that is 100% British and supported […]

December 19, 2018October 22, 2019 Romanita Oprea Branding

Murat Kalafat (Criteo): “Personalization is a key driver for better user experience”

Murat Kalafat is the Managing Director Turkey and Eastern Europe at Criteo. In this position, he oversees all the existing and new business of Criteo in Turkey and Eastern Europe. […]

December 19, 2018October 22, 2019 Romanita Oprea Business, Digital & Media, e-Commerce

Anu Niemonen, Kris Hoet and Conn Bertish on the scene of „ADC Focus on Impact”

ADC Romania organizes, on December 14th,  ADC Focus on Impact, an inspirational talks session that proposes itself to rise and find an answer to the question: “Do we truly create for […]

December 12, 2018October 22, 2019 Romanita Oprea Creativity, Events, Marketing

GMP Advertising and Webstyler sign the Christmas holidays Timisoreana campaign

GMP Advertising and Webstyler sign the Timișoreana campaign through which Romanians are invited to an unique competition in digital, for the chance of spending a day of the holidays home, […]

December 11, 2018December 19, 2018 Romanita Oprea Ads, Creativity, Digital & Media

TOP 3 ADC*RO November: #TrăiascăCapraVecinului is the Work of the Month

ADC Romania presents in November a diverse TOP 3 ADC*RO that includes campaigns about community, courage and disobedience, about patriotism and the Romanians’ specific humor. About expressions such as „Ghinion!” […]

December 7, 2018December 13, 2018 Romanita Oprea Creativity

Cohn&Jansen JWT salutes George, a BCR innovation

George, the new digital banking platform from BCR, was launched in Romania by Cohn&Jansen JWT. Developed for Romania by BCR alongside Erste Group Bank’s start-up fintech, the platform George is […]

December 7, 2018 Romanita Oprea Creativity

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