Category: All News
SportingPedia: National football teams from England, France and Brazil, over €1BN market value
Football has become big business in recent decades, with players and coaches costing clubs hundreds of millions in transfer fees and wages each year. However, some countries produce exceptionally expensive […]
Hivestack appoints Benjamin Abbatiello as Global SVP of Publisher Solutions
Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company today announced the appointment of Benjamin Abbatiello as new Global SVP, Publisher Solutions. Previously, Abbatiello held […]
Teads partners with Lumen Research to offer attention measurement to clients globally
Lumen Research, the leader in attention measurement, has signed a deal with global media platform, Teads, to provide measurement and native creative testing tools to its clients worldwide. Lumen will […]
Brand Finance: Lego on top as big Danish brands bounce back as COVID recedes
Lego is most valuable and strongest Danish brand, valued at DKK 38.7 billion The iconic Danish toymaker Lego (brand value up 13% to DKK 38.7 billion) remains on top as […]
Playground xyz appoints new team members as it solidifies its position as a leader in the attention space
Attention-based ad tech vendor, Playground xyz, has appointed Jessica Teasdale and Ali Baker as it continues on its rapid growth trajectory, positioning itself at the forefront of the attention space […]
Valtech recruits former Salesforce as VP Strategy and Innovation in EMEA
Valtech continues to enhance its Salesforce capabilities globally and it announced the addition of former Salesforce Chief Innovation Officer & Retail lead for Northern Europe, Nick Botter, as their new […]
Universal Music Group for Brands launched UMusic Media Network
Universal Music Group for Brands (UMGB), the global partnerships division of Universal Music Group (UMG), the world leader in music-based entertainment, today announced the public launch of the UMusic Media […]
Calbee’s newly rebranded Harvest Snaps appoints Cutwater as Digital Creative Agency of Record
Harvest Snaps, the original better-for-you (BFY) snack and flagship brand of Calbee America, Inc., has appointed creative and media agency Cutwater, with offices in San Francisco and New York City, […]
Leads.io unites Social Blue, AWM Network, Boiler Guide Ltd. & Klik Proces under one brand
Leads.io, the fast-growing, technology-driven lead generation agency, announced a group-wide rebranding, repositioning its four companies – which previously operated independently – into a single ‘unitary brand’ identity. Group-wide rebrand The […]
Bright Spaces brings international real estate expert Colin King on board as a Strategic Advisor
Bright Spaces, the Proptech that supports the accelerated digital transformation of leasing processes for commercial real estate, brings Colin King on board as a Strategic Advisor. Colin will be working […]