Category: Business
Adverty invents and launches new in-game brand advertising format with seamless In-Menu™ ads
Adverty AB (publ) has invented and launched a new in-game brand advertising format called In-Menu™, which enables contextually relevant IAB display banner ads on menu screens in between gameplay. The […]
UK: The Industry Club launches apprentice scheme aimed at underrepresented groups to combat lack of diversity in creative sector
Leading provider of talent and training for creative industries, The Industry Club (TIC) has announced today the launch of its Marketing Debuts apprentice scheme targeted at 18 – 25 year […]
tmwi appoints UK Sales Director as it pursues further growth opportunities
Warwickshire-based award winning marketing agency, tmwi, has appointed a new UK Sales Director as it actively pursues growth to capitalise on opportunities in the market at this time. Andrew Robinson […]
Audience Store appoints UK Sales Director as it doubles down on current market opportunities
Audience Store, the leading programmatic data activation specialist, based in Soho, London and in Manchester, has a new UK Sales Director as it actively pursues growth to capitalise on current […]
Splash Worldwide launches major new content production arm: Splash Studios
Purpose-built for the modern content landscape, Splash Studios is a new global production company that brings together innovation and creativity. Crafting brilliant work that works brilliantly for Splash’s world-famous lifestyle, […]
Fashion House Group chose Oxygen for PR and communication services in Romania
Starting September, Fashion House Group named Oxygen as its PR and communication agency for Romania, in supporting its developing plans locally. The agency was chosen as winner following a complex […]
Veritas Entertainment and Anzu.io bring real-life brand ads straight into video games and Esports in new partnership
Veritas Entertainment, a company that develops physical esports and gaming venues across the globe named LVL, and Anzu.io, the world’s leading in-game advertising platform, have announced a new partnership. Together, […]
Kyoorius: Committed to diversity, equality and inclusion
The creative communications, advertising & marketing industries have always led the way and continue to have a collective responsibility to positively impact the future of not just the industry but […]
Serviceplan Group defies Coronavirus Crisis with stable Development during financial year to June 2020
Throughout the last financial year, ending on 30 June 2020, the Serviceplan Group has maintained market stability despite the unprecedented Covid-19 pandemic and its impact. At EUR 448 million, global […]
Senior retail expert joins Fashion House Group in Romania to spearhead expansion
One of Europe’s leading fashion outlet retailers, FASHION HOUSE Group, has appointed retail veteran Cornelia Nicolae to the position of Retail Operations Director in Bucharest. In the newly created role, […]