Category: Business
The Balkan Hub, first of its kind regional network of independent communications agencies given official start in Sofia
At a high-profile event on 8 Oct. in Sofia, Bulgaria, an alliance of seven communications agencies from Southeast Europe was officially announced in the presence of top managers of leading […]
Uber and LinkedIn enter Interbrand’s 2019 Best Global Brands Report, Facebook out of top 10, Apple, Google, Amazon keep the podium
Uber and LinkedIn joined the ranks of the world’s most valuable brands as they made their debut in the 2019 Interbrand Best Global Brands Report. But 20th edition of the Best […]
KPMG Legal Romania makes a strategic move in Technology, IP and Privacy advisory by absorbing the law firm Fernbach & Partners
KPMG Legal Romania, a member of the KPMG Global Legal Services (GLS) Network, and Fernbach & Partners, a Romanian law firm dedicated to technology, digital media, IP and privacy, have […]
BDO and WARC report: Global MarTech market hits $121.5BN
The global marketing technology market is now valued at an estimated $121.5 billion, representing a year-on-year increase of 22%, finds international accountancy and business advisory firm BDO, and WARC, the […]
Deep Tech event Codiax to bring on stage experts from Oxford University, Samsung, Volvo, Grab and Cisco
Codiax, the only event in Eastern Europe dedicated to Deep Tech, brings into the spotlight the newest discoveries and innovations within the industry. The event, which reached its 3rd edition […]
Druid and IT Assist – tech partnership to give a voice to Druid chatbots
Druid, company specialized in developing chatbots for Entriprise style organizations, announced it closed a tech partnership with IT Assist, specialized in development of complex solutions of cloud infrastructure and development […]
Channel Factory continues expansion in the UK, Russia and Denmark with senior hires
Channel Factory, the world leader in content alignment, brand suitability and ad performance on YouTube, announced a series of strategic additions to their European team, including Ajay Daved, Mark Butt, […]
Nordea reveals results of Cavai Chatbot advertising campaign with 4.4% conversion rate
Nordea, the largest financial services group in the Nordic region and one of the biggest banks in Europe, released the case study results of their conversational advertising campaign using leading […]
Global Woman Club Bucharest celebrates one year in Romania with an international conference
Global Woman Club celebrates one year in Romania with an international conference on November 24th 2019, at Capital Plaza Hotel Bucharest. The event will reunite women in Romania’s business and […]
Evening Standard’s Life 2.0 study: Londoners are leading the way with a new consumer behavior, Optimisation Economy
New research by the Evening Standard has shown that Londoners are leading the way with a new consumer behavior, all built around the Optimisation Economy. The Life 2.0 study has […]