Category: Business
Ogilvy Paris appoints Benjamin Bregeault as Creative Director
Ogilvy Paris appointed Benjamin Bregeault as its new Creative Director, with the mission to continue to accelerate the agency’s transformation, launched under the presidency of Matthieu Elkaim and Emmanuel Ferry. […]
Adriana Stara, appointed General Manager AbbVie Romania
AbbVie Romania, biopharma company, announced changes at top management level, with the appointment of Adriana Stara as General Manager, replacing Jorge Ruiz Benecke. Previously, Stara was GM at Allergan Aesthetics […]
Alira Grand Vins launches the Aliman winery, an investment of more than €5M
The Romanian company Alira Grand Vins announces the opening of the Aliman winery in Constanța county, an investment of more than €5M, equipped with a state-of-the-art processing line and renewable […]
Romanian g7 Marketing merges with European’ WaveCrest Group
Romanian g7 Marketing, player in the Retail Marketing sector, announced the merger with Wavecrest Group, leading European shopper marketing & experiential agency, embarking on a journey to create the next-gen […]
Ogilvy Paris appointed Delphine Mazeau as its Director of Communications
Ogilvy Paris announced the arrival of Delphine Mazeau as its Director of Communications. Alongside the management team, led by Matthieu Elkaim and Emmanuel Ferry, presidents of Ogilvy Paris, Delphine Mazeau […]
WAX welcomes Maggie Sloane to its roster of editors
Post production company WAX announced that Maggie Sloane joins its roster of editors, further bolstering the company’s post production offering. Crediting her rapid career progression to incredible mentors and clients […]
Publicis Groupe acquires Profitero
Publicis Groupe announced it aquires Profitero, leading SaaS global ecommerce intelligence platform helping brands accelerate commerce sales and profitability. Profitero’s solutions provide actionable insights and product visibility to more than 4,000 […]
Cactus’ team: new members and promotions
Cactus, the creative agency known for its award-winning behavior change campaigns, has responded to its unprecedented growth over the last two years with multiple senior-level new hires and promotions. The […]
IAB Europe AdEx 2021: Double-digit digital advertising growth across all markets
IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, unveiled digital advertising grew 30.5% in 2021 to €92bn. This exponential growth shows that the digital […]
TPS Engage, international campaign for Kayne West, Gap & Balenciaga – 8 countries, 11 cities
TPS Engage launched, last weekend, the campaign Gap Yeezy Engineered by Balenciaga, the new collection from Kanye West (Ye), via digital screens in 8 countries and 11 cities, including Bucharest. […]