Category: Creativity
Photo by Aaron Sebastian on Unsplash
Cresta Awards signs deal with Chinese creative platform TOPYS
Cresta has announced a partnership with one of China’s foremost creative websites, TOPYS.cn, platform which covers design, advertising, technology, art and culture and is available both in Mandarin and English. […]
FEPE International to rebrand as World Out of Home Organization
FEPE International, the global organisation representing Out of Home media owners, national associations, specialist agencies and suppliers to the industry, is to rebrand as the World Out of Home Organization. […]
Appetite Creative hires Terence Roane as Commercial Director to lead sales team
Appetite Creative, creative technology company offering multi-channel creative, website and advertising solutions, announced that Terence Roane will be joining the team as Commercial Director with a remit to further expand […]
ParticipACTION suggests sex gets better with physical activity in latest campaign
As part of their latest brand platform work around how Everything gets better when you get active, ParticipACTION launched the next phase of its campaign that highlights how sex gets better […]
AA/WARC: 2018 UK ad spend hits €27.5 (£23.6)bn following 9yrs of growth
UK ad spend rose 6.3% year-on-year to reach £23.6bn in 2018, marking the ninth consecutive year of market growth and highest annual total since monitoring began in 1982. This record […]
Sea-Watch stages powerful campaign for Sea Rescue, #lifeboatexperiment
At least 6 people still die every day fleeing across the Mediterranean. In 2018 alone, at least 2,277 people attempting to cross the sea were unable to reach dry land. […]
Cannes Lions introduces new Creative Brand of the Year award to celebrate creative teams driving brand performance
Cannes Lions has introduced Creative Brand of the Year, a new Special Award to celebrate brands that successfully use creativity as a lever to drive their business forward. The Award […]
Carlsberg turns real Youtube reviews into radio ads
YouTube is filled with tons of beer reviews: videos made by beer-enthusiasts from all over the world tasting beers and sharing their honest findings. The reviews are often recorded from […]
FCB Inferno and the Home Office launch new ground-up #knifefree activations
FCB Inferno has launched the latest phase of the Home Office’s #knifefree campaign which seeks to steer vulnerable young people away from the dangers of knife carrying. The campaign, which […]
O Escritório signs the new SL Benfica campaign targeting families
Football is a male-dominated culture. And where there’s too much testosterone, there’s often a lack of tolerance and diversity, creating an uncomfortable environment for families that love the game but […]