Category: Creativity
Photo by Aaron Sebastian on Unsplash
Romanian Tourism Ministry bets half of its budget on online comm
Tourism Ministry will allocate half of its communication budget for online: 49% for online communication, 32% for TV ads and 19% for printed ads. Elena Udrea, Tourism minister, presented, on […]
Yahoo.ro and mail in Romanian starting March
Yahoo will launch, in March, Yahoo.ro, localizing in the same time the email service, according to Mihai Fanache, manager MediaCafe, that sales advertising on Yahoo sites in Romania.
Maria Luisa Francoli Plaza and Keith Rose to chair Media and Craft Lions
Maria Luisa Francoli Plaza, Global Chief Executive Officer of MPG since 2006, has been appointed Media Lions Jury President at Cannes Lions 2011. Maria Luisa joined MPG in 1993 to […]
Yahoo turns Romanian starting March and other stuff
Orange and Vodafone, the biggest mobile phone operators on the Romanian market, were fined 63 million euros by the Competition Council for abuse of dominant position, according to ZF.ro. Reportervirtual.ro: […]
Romanian lobby companies founded their association
Eight Romanian lobby and public affairs agencies founded the Association Romanian Lobby Registrar (ARRL), that has as purpose to promote and self-regulate the activities on the lobby market, values annually […]
Zenith Media, awarded at Global ROI Excellence Awards 2010
The biggest Romanian media agency, Zenith Media, was designated winner of the annual ZenithOptimedia Global ROI Excellence Awards 2010. The competition, incorporated in another major event’s structure – ZenithOptimedia’s CEOs […]
Grapefruit created MyWay brand for Maguay
Grapefruit created MyWay brand for its client, Maguay, a Romanian provider of complex IT solutions. The new brand is for a portable PC. With a friendlier and more expressive identity, […]
Romanian Trilulilu signed with Universal Music and Roton
Trilulilu signed with Universal Music the 1st licencing contract in Romania between a content sharing site and the biggest company in music industry. This way, Trilulilu is the only site […]
Bergenbier picks DC Communication for PR
Romanian beer brand Bergenbier chose the PR & Communication agency DC Communication to handle its corporate and brand PR, starting February 2011. DC Communication won the account following a pitch […]
Ads for prescription drugs, banned
Romanian Broadcasting Code bans ads for prescription drugs, those being forbidden on Romanian TV or radio, Mediafax informs. Broadcasters are allowed though to advertise medical practices, clinics and pharmacies, according […]