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United Media Services earns EcoVadis Platinum Medal and ranks in the top 1% of companies assessed worldwide

NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

Category: Creativity

Photo by Aaron Sebastian on Unsplash

Romania’s Tourism Brand and the story goes on…

A simple leaf started the big bad scandal that menaces to affect THR-TNS’s reputation and make the Romanian tourism brand start its story on the wrong note. After Thursday’s scandal […]

July 30, 2010May 9, 2012 Cristina Blanaru Branding, Creativity, Marketing

CME’s TV stations, including Romanian Pro TV, are media sponsors at Golden Drum 2010

Golden Drum 2010 benefits of a lot of media sponsors this year, among which all the TV stations, including Romanian Pro TV, owned by CME network. CME recently announced its […]

July 29, 2010September 13, 2012 Cristina Blanaru Creativity, Marketing, Media

In the spotlight: Branding Romania, touristic or not, easier to say than do

Branding Romania, touristic one or not, it’s easier to say than done, as today’s Romania tourism logo’s launch showed. The Romania’s brand story started a few years ago, with a […]

July 29, 2010May 9, 2012 Cristina Blanaru Branding, Creativity, Marketing

Worldwide, social networking sites reach more to women than men

According to “Women on Web: How Women are Shaping the Internet” report, made public by comScore, social networking sites reach a higher percentage of women than men globally, with 75.8 […]

July 28, 2010May 9, 2012 Cristina Blanaru Creativity, Digital & Media, Marketing, Media

New juries announces at Spikes Asia

Spikes Asia announced the final three of the juries that will judge the competition. The Craft jury will be chaired by Akira Kagami, Executive Advisor & Global Executive Creative Advisor […]

July 28, 2010May 9, 2012 Cristina Blanaru Creativity, Marketing

UPDATE: Explore the Carphatian garden – Romania’s new touristic slogan

(adds the logo and info about controversies generated by the unveiling of the new Romanian touristic brand) According to Hotnews, Romanian bloggers discovered similarities between new logo and some soon-to-be […]

July 28, 2010May 9, 2012 Cristina Blanaru Branding, Creativity, Marketing

“Who are you banking with?” – a new communication platform for BCR Romania, signed by Tempo Advertising

Tempo Advertising launched a new communication platform for BCR Romania, an integrated marketing campaign build around the slogan “Who are you doing banking with?”, according to a press release. According […]

July 27, 2010May 9, 2012 Cristina Blanaru Creativity, Digital & Media, Marketing, Media, PR

Mediaedge:cia turns into MEC

Mediaedge:cia has announced that the company has changed its name to MEC.

July 27, 2010 Cristina Blanaru Branding, Creativity, Marketing

Adevarul Holding moves its creation, media and marketing account to Oddyssey

The creation, media and marketing account of Adevarul Holding was moved to Oddyssey, advertising agency in which Dinu Patriciu, the owner of Adevarul Holding, is the main shareholder, according to […]

July 26, 2010May 9, 2012 Cristina Blanaru Creativity, Marketing, Media

Touristic Romania will be promoted worldwide under a new brand

The Romanian tourism brand will be launched on July 29th, in Shanghai, during the Romanian National Day at World Exhibition 2010. At the event will be present Elena Udrea, Romanian […]

July 26, 2010May 8, 2012 Cristina Blanaru Branding, Comm & Politics, Creativity, Marketing

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