Category: Creativity
Photo by Aaron Sebastian on Unsplash
Adverty partners with Azerion to further strengthen in-game advertising’s programmatic reach
The partnership with Azerion’s premium advertising platform (Improve Digital), designed to enable more advertisers to leverage its market-leading programmatic in-game offering. The partnership and integration are planned for an October […]
Adverty establishes local presence in Turkey
Adverty AB (publ) announces today a strategic positioning into Turkey with two new hires, to increase its presence in one of the largest, most exciting and fastest growing gaming communities […]
23red appoints ex Engine Head of Strategy Simon Mutter into new role within senior leadership team
Purpose-driven creative agency 23red appointed Simon Mutter as the new Strategy and Planning Partner. Simon joins the senior leadership team to spearhead the evolution and growth of 23red’s proposition and private […]
Shiara Miranda joins Prettybird
24 year old Australian-Brit Shiara Miranda joins Prettybird as their New Business representative. She moved to the UK from Australia on the cusp of the pandemic in January 2020, taking […]
Anzu Awarded TAG Seals and IAB UK Gold Standard 2.0 Certification
Anzu.io, the world’s most advanced in-game advertising platform, announced today that it earned three major industry certifications: the Trustworthy Accountability Group (TAG) Brand Safety Certified Seal, the TAG Certified Against […]
Romanian Jazz Communication splits in Jam Session Agency and Sonica Works
Romanian Jazz Communication splits in 2 new business entities, Jam Session Agency and Sonica Works. After 10 years of working together, the founders Irina Pencea, Valentin Suciu and Diana Benko […]
Klarna launches experiential consumer activation in Manchester to educate consumers on UK social media advertising guidelines
Klarna, the leading global banking, payments and shopping service, is launching an experiential activation in the heart of Manchester to raise awareness amongst consumers and influencers regarding social media advertising […]
Al Etihad Credit Bureau and Serviceplan Middle East, campaign with a charming animated film
A beautifully animated film released on 1st August and titled ‘Majd and The Librarian’ has been painstakingly crafted by Serviceplan Middle East for Al Etihad Credit Bureau (AECB). The unique […]
BLKBOX.ai launches intelligent media buying platform, enabling companies to scale profitably
Over £270b is spent every year on digital ad spend as companies seek to engage consumers online using the latest technology to enhance their user experience and make purchases. AdTech […]
Sky has announced the winners of its Sky Zero Footprint Fund
Sky has announced the five winners of its Sky Zero Footprint Fund, a £2 million advertising fund set-up to accelerate and amplify business initiatives which are driving positive behavioral change for a more sustainable world. The five winning brands each displayed both the desire and creative capacity to inspire change, […]