Category: Creativity
Photo by Aaron Sebastian on Unsplash
Mark Wright and freelance marketplace Fiverr talk brand building in first UK produced campaign by The 10 Group
Integrated content agency The 10 Group has been hired by international freelance marketplace Fiverr to create its latest performance marketing campaign ‘Make it Happen the Wright way’ featuring TV personality […]
Adverty and mobile game developer Gold Town Games enter into strategic partnership
Leading in-game advertising specialist Adverty AB (publ) today announces a strategic partnership with Gold Town Games AB (GTG), which will enable the mobile game developer to offer Adverty’s seamless In-Play™ […]
Ruffles / PepsiCo resets relationships and male marketing in Mexico with ‘Unleash Your Flavor’
Ruffles’ new campaign, created by New Macho, the male marketing specialist division of BBD Perfect Storm, delivers on the brief to show men are their most attractive when they are […]
Brand Metrics expands in UK, hires Sumran Kaul and Dhruv Roy
Swedish tech Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has announced the expansion of its London team following enormous growth over the past 12 […]
New Dacia Spring, the electric revolution. Exclusive for everyone.
After having revolutionized the entry-level automotive market with Logan, Sandero, then the SUV segment with DUSTER, Dacia is now redefining the all-essential electric vehicle with the New Dacia Spring Agile, […]
Zenith: Demand for new smartphones and 5G to fuel 4.5% annual growth in telecoms adspend to 2023
Zenith predicts that telecoms advertising will grow at an average rate of 4.5% a year to 2023 as its recovers from an 8.7% decline in 2020, according to Zenith’s Business […]
White Bullet study reveals that 20% of ads on pirate websites place consumers at risk
A study conducted by cybersecurity and IP protection expert, White Bullet, has revealed that 20% of ads on pirate websites globally present a threat for consumers, with a high volume […]
Adnami signs agreement with Matterkind to deliver high-impact formats programmatically across Nordic markets
Danish Adnami, specialized in programmatic, high-impact advertising solutions, has signed a partnership with Matterkind to help the activation intelligence company optimize campaigns across all four Nordic markets – Sweden, Denmark, […]
New York Festivals Advertising Awards Announces 2021 Healthcare Executive Jury
New York Festivals Advertising Awards has announced the 20-member Healthcare Executive Jury of global creative leaders recruited to judge entries submitted into New York Festivals Advertising Awards expanded healthcare categories. […]
iProspect launches as a new media agency in Southeast Europe
Marketing communications group dentsu officially launches the brand new iProspect around the world as a game changing digital-first end to end media agency. The iProspect teams in Southeast Europe markets […]