BMW and Jung von Matt present a new era of sheer driving pleasure with the BMW iX3
BMW and Jung von Matt Hamburg launched an international campaign to spotlight the new BMW iX3 and usher in a new era of sheer driving pleasure. Under the slogan “The first […]
Eurobest announced the Jury Presidents for 2025 edition
Eurobest recently announced the Jury Presidents for festival´s 2025 edition. With judging sessions scheduled to take place in London, the jury presidents will guide their juries to select the best […]
Honda France and DDB Paris, experiential campaign with “The Bored Cam”
With this all-too-often forgotten truth, Honda France and DDB Paris made their voice heard as the world waited for hours in boarding lines and airport halls and reminded everyone that […]
ADCE announces the international Jury for this 2025 Awards edition
The Art Directors Club of Europe (ADCE) announced the jury line-up for the 34th edition of the European Creativity Awards, one of the continent’s most prestigious celebrations of creative excellence. […]
CTRL+ALT+WALK – an unique employer branding campaign signed by Grapefruit
In a market where finding the right candidates, as well as retaining existing ones, has become increasingly competitive and in an industry accustomed to emphasizing creativity, Grapefruit has put play […]
AI-Assisted Search: How ChatGPT and Intelligent Agents Are Changing the Rules of the Game for Brands
“I want a couch like the one in the Friends series.” This is how customer needs sound today, translated into queries directed at AI agents such as ChatGPT. Google Search […]
Calvin Klein unveils new campaign starring Jalen Green
Calvin Klein today unveils its new campaign featuring star athlete Jalen Green in Fall 2025 underwear and denim. The campaign’s immersive visuals spotlight Jalen in a world of intensity on […]
IPP Holding announces a turnover of 65.3 million euros for 2024, up 16%
IPP Holding, a company in the retail marketing sector, achieved an EUR 65.3 million turnover in 2024, reflecting a 16% increase compared to the previous year. “The organic and acquisition […]
Pernod Ricard and Mediascope brought festival energy to major retail chains through memorable in-store experiences as part of the Summer Mix campaign
Pernod Ricard Romania and the trade-marketing and innovation agency Mediascope raised the bar for off-trade experiences this summer with the Summer Mix campaign, dedicated to the Absolut, Jameson, Bumbu, Havana […]
The color that tells a story: the Schwarzkopf Creme Supreme launch by Highlight Agency
In an evening where elegance met creativity, and refinement met care, Highlight Agency transformed the launch of Schwarzkopf Creme Supreme into an experience about color, emotion, and the unique beauty […]