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Tag: ADEX

IAB Europe’s ADEX: European Digital Advertising market grew to 64.8BN euro in 2019

IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, announced at its virtual Interact conference today that digital advertising grew 12.3 percent in 2019 to […]

June 3, 2020 Newsroom Advertising, Digital & Media, Marketing, Studies

IAB study: Romanian online advertising on the rise again: 22 % in 2018 versus 2017

2018 was one of the best years for the online advertising in Romania, which posted a growth of 22% compared to the previous year, to RON 271,8 million, a first […]

July 17, 2019October 22, 2019 Romanita Oprea Digital & Media

Latest IAB Europe’s AdEx Report: Romania posts highest year-on-year growth

IAB Europe, in collaboration with IHS Markit, has today published the eleventh AdEx Benchmark 2016 Report – the definitive guide to the state of the European online advertising market.  The […]

June 29, 2017October 25, 2017 Cristina Blanaru Advertising, Business, Digital & Media, Marketing, Mobile, Studies

IAB’s AdEx: Online advertising, up 13.4% to €18.6BN for H1 2016

IAB Europe, in collaboration with IHS Markit, has released AdEx Benchmark H1 2016 study, with data revealing that online advertising went up 13.4% to €18.6bn for the first half of 2016, […]

November 23, 2016 Cristina Blanaru Ads, Advertising, Digital & Media, ITC, Marketing, Mobile, Studies

ADEX: Online advertising, driven by display in H1 2015 to a total of €16bn

IAB Europe, in collaboration with IHS Technology, published the first ever AdEx Benchmark H1 2015 report, revealing online advertising grew 9.7% on a like-for-like basis to a value of €16bn […]

December 9, 2015June 4, 2016 Cristina Blanaru Advertising, Digital & Media, Marketing, Mobile, Studies

AdEx: European Online Advertising reaches a landmark €30.7bn after five consecutive years of double digit growth

IAB Europe announced that online advertising grew 11.6% to a market value of €30.7bn in 2014. The AdEx Benchmark research revealed that online advertising achieved double digit growth for a fifth consecutive […]

May 21, 2015July 13, 2015 Cristina Blanaru Advertising, Digital & Media, Studies

Polish online ad market, slightly up in H1 2014

Polish online advertising market went up 2.7% in H1 2014, as shown in the results of the AdEx study for Poland, released recently by IAB Poland. According to the data, the […]

October 30, 2014December 18, 2014 Cristina Blanaru Digital & Media, Marketing, Studies

AdEx: Russia, Turkey and Slovakia lead the online advertising growth in 2013 Europe

IAB Europe, in association with IHS Technology, launched AdEx Benchmark 2013 Report, which is showing the state of European online advertising market. The report shows that online advertising grew 11.9% […]

July 11, 2014September 23, 2014 Cristina Blanaru Advertising, Digital & Media

AdEx Benchmark: Europe’s online ad market reaches Euro21bn, with one of 5 advertising Euros going to online

Europe’s online advertising market grew 14.5% year-on-year, to Euro 20.9bn, while the overall European advertising market – excluding online – grew just 0.8% in the same time period, according to IAB […]

May 30, 2012August 22, 2012 Cristina Blanaru Advertising, Digital & Media

IAB Forum Romania – live updates

IAB Romania organizes, on October 5th 2011, in Bucharest, the 1st edition of IAB Forum Romania, official event of Romanian online advertising industry, that will be attended by European important […]

October 5, 2011May 12, 2012 Cristina Blanaru Advertising, Digital & Media, Media, Mobile

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