Tag: advertising
Kai Henniges, CEO video intelligence: Why the advertising industry needs GDPR?
The arrival of GDPR this May can’t be ignored, it also can’t be overestimated. It’s going to have a huge impact on the advertising industry. We’ve only got ourselves to […]
WARC: Global adspend growth to accelerate to +4.7% in 2018, reaching a total of US$572bn
WARC, the international marketing intelligence service, has released its latest monthly Global Ad Trends report digesting up-to-date insights and evidenced thinking from the worldwide advertising industry. Focusing on advertising expenditure in […]
Audi RS 4 Avant – campaign with no soundtrack needed
A groundbreaking new Audi ad, produced by BBH London, captures the RS 4 Avant in its purest form. The commercial, Cooling Down, pans around the car resting in a track-side […]
NYF 2018 International Advertising Awards unveils sports competition
NYF added a new competition to their Advertising Awards powerhouse competition roster: Sports. The 2018 Advertising Awards Sports competition will honor all facets of advertising, marketing, sponsorships, and creative communications […]
The One Club for Creativity announced Jury Chairs for ADC 97th Annual Awards
The One Club for Creativity, the world’s foremost non-profit organization celebrating creative excellence in advertising and design, has announced nine creative leaders who will serve as jury chairs for the […]
New York Festivals International Advertising Awards Announces the 2018 Grand Jury
New York Festivals International Advertising Awards has announced the 2018 Grand Jury. To date, NYF’s powerhouse 300+ Grand Jury represents the most diverse brain trust of global creative minds in the […]
FCB Inferno creates ‘Baby’ aftersales campaign for BMW
Automotive aftersales is a category which is overcrowded with independent mechanics and dominated by price and other rational offers. BMW needed to stand out and lever the brand in order […]
eurobest 2017 ignites exploration of Creativity
eurobest started in London’s Victoria House Basement for three days of inspiration and creativity from some of Europe’s brightest creative minds. The Festival aims to bring audacious, experimental and independent European […]
Motorola playfully responds to Samsung’s ‘Growing Up’ Ad
Motorola released a new video today in response to Samsung’s ‘Upgrade to Galaxy’ ad that playfully encourages people to ‘Up-upgrade’ to the company’s innovative moto z family of smartphones and […]
Intermarché to be honored as Advertiser of the Year at Eurobest 2017
Intermarché has been announced as this year’s eurobest Advertiser of the Year. Over the past three years Intermarché has won 19 eurobest awards including 2 Grand Prix, a Creative Effectiveness, […]