Tag: advertising
UPDATE: IAB Romania to hold IAB Forum on September 29th
UPDATED: (adds info on the speakers and the statement of IAB Romania’s MD) IAB Romania organizes a new edition of its forum, with IAB Forum event scheduled to take lace on […]
Amnesty International France chooses BETC to handle its communication
The French chapter of NGO Amnesty International, known worldwide for its work to fight against human rights abuses, has entrusted agency BETC with its communications. The new collaboration began with […]
Jasmine Loignon takes over as Integrated Creative Director @BETCParis
Jasmine Loignon joined BETC Paris in July 2014 as Integrated Creative Director. Her international career, which has taken her around the world. Previous to joining BETC Paris, she was Creative Director […]
@DDB_Worldwide to open office in Kosovo
DDB Worldwide, part of Omnicom Group, will open a subsidiary in Kosovo. The Kosovar agency will operate under the name DDB Kosovo, according to an announcement made by Trokit and PR Solutions. […]
3 Romanian agencies scooped 4 trophies at Clio 2014
McCann Erickson Bucharest, Ogilvy Romania and GMP Group Romania are the Romanian agencies that got accolades at this year’s edition of Clio Awards. McCann got 2 awards, a Silver in Direct and a Bronze […]
SapientNitro unveils global Lycra Moves You campaign
SapientNitro, part of Sapient, created a global consumer advertising campaign for Lycra, the fiber brand owned by Invista. The new campaign, Lycra Moves You, first SapientNitro’s work for the brand since its […]
DDB NY makes”Hit Series” for NY Lottery
The New York Lottery recently launched a new ad campaign created by DDB New York. Titled “Hit Series,” the witty new campaign is aimed at New Yorkers (18+) who enjoy […]
Delikat (Unilever), in campaign to celebrate 40 years of presence in Romania
Delikat, an Unilever brand produced in Romania, marks 40 years of presence on Romanian market, launching a dedicated communication platform. For the anniversary, Delikat is present in stores in a […]
New Peugeot 508 goes Western in its new worldwide campaign, signed by BETC
After the commercial success of its latest models (2008, 308, etc.), Peugeot is launching the new Peugeot 508 with a campaign created by BETC, reviving one of the brand’s most […]
Ice Cream for parents? After bedtime!
Breyers Gelato Indulgences launched, this summer, its first advertising campaign in US, with national TV, print, digital, online and in-store components. The campaign ran under the tagline “Breyers Gelato Indulgences. […]