"campaign" tag

Free and Herezie release a TV campaign born from confinement

The COVID-19 pandemic has forced brands and agencies to adapt their organizational and communications strategies. Such is the case for Free, who, during the lockdown, launched the TV campaign “The Neighbourhood” with the…

#StayInWorkOut – Sport England and FCB campaign to inspire the UK citizens

In April, Sport England and creative agency FCB Inferno launched a national campaign to inspire people to stay active at home during the coronavirus (COVID19) outbreak, inviting the public to share their own…

IRFC and Happiness created ‘Facetouchers’ to tackle compulsive face touching

The average person touches their face 23 times an hour. That’s once every 2.6 minutes. It seems to be almost impossible for the average person to go without compulsively scratching, rubbing or wiping…

Serviceplan China’s Retro 999 Piyanping lipstick social media and design campaign goes viral

999 Piyanping is a well known over the counter pharmaceutical brand in China and was traditionally very popular with the older generation but in need of an image overhaul to make it appeal…

Covid19: Ni Putes Ni Soumises unveils its #Homeisntsafe campaign against domestic violence 

Against the backdrop of Covid-19 and the related quarantine measures implemented, many women, victims of domestic abuse within their own homes, have been confined for more than 6 weeks in toxic hotbeds, where…

We have a love to give – campaign to raise awareness over elderly’s needs during COVID19 pandemic

Home isolation due to COVID 19 and social distancing imposed through emergency state is affecting the living conditions and emotional states of the elderly in Romania. Many are facing new challanges and do…

Sune Sorensen directs EPOS global launch campaign about a world full of whats

 Director Sune Sorensen creates a spot that urges us to cut through all the excess noise and endless streams of “whats”. In an ironic tone of voice, Sorensen depicts a series of…

FCB Inferno and the Home Office launch #YouAreNotAlone showing support for domestic abuse victims

Last week saw the launch of FCB Inferno’s latest work for the Home Office.  The agency was briefed to develop a national campaign to reassure those suffering from domestic abuse that they are…

Kyivstar launch #SimplyStayHome Coronavirus lockdown campaign created by Serviceplan Ukraine

As many populations around the world are living in quarantine during the Covid-19 Pandemic, Kyivstar and Serviceplan Ukraine teamed up with Family Production on a series of three “home” social media videos shot…

TBWA\Dublin shoots harrowing live action domestic abuse campaign in midst of lockdown to raise awareness for support systems

One of the most tragic aspects of the Covid-19 virus has been the surge in domestic abuse across the globe. For many victims this time in lockdown has exacerbated their feelings of isolation…

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