Tag: campaign
Aviva launches new car insurance advertising campaign, developed by Core
Core, in collaboration with Zenith, has developed a new advertising campaign for Aviva. The new car insurance campaign also unveils Aviva’s new brand positioning ‘It takes Aviva’ for the first […]
23red and The Open University launch ‘Finding the Future’ film featuring top UK entrepreneurs predicting the most in-demand jobs anticipated for major growth over next five years
Purpose-led creative agency, 23red, and The Open University are launching a campaign centring around the nationwide skills gap in management & business and computing & IT – against a backdrop […]
Sandy Hook Promise Highlights How Much Can Change in ‘A Couple Minutes’ in Striking Gun Violence PSA
Gun violence is a widespread issue around the world. In the United States in particular, the number of cases continues to rise. Aiming to make a real difference and spread […]
TMW UNLIMITED and London & Partners say: Let’s Do London
London & Partners, the business growth and destination agency for London, has launched a new £7m national marketing campaign to boost London’s economy and encourage visitors back into the capital. […]
Varo and Serviceplan democratized banking with an inaugural brand campaign
In early 2021, American digital bank Varo launched their inaugural US campaign: ‘A Bank for all of us’ during the Super Bowl LV in Atlanta, Baltimore, Charleston, Las Vegas, Memphis […]
Pride Month: Penny and Serviceplan – musical campaign featuring celebrity drag queen
German celebrity drag queen Olivia Jones and her drag family present a 123-second long music video, in which they show how exciting saving can be and promote the products of […]
Alpen celebrates 50th birthday with brand relaunch
Alpen, the UK’s number one muesli1, is celebrating its 50th birthday this June with a major brand relaunch. The £2million investment includes new TV creative, pack design and website as […]
Climate neutrality in the advertising market: Mediaplus and ClimatePartner in association with media companies present the calculation model “Green GRP” to carbon offset campaigns
Around 25 billion euros are involved. That’s how much German companies invest net in advertising. So that this also will be climate neutral in the future, the Mediaplus Group – […]
FCB to handle creative and BTL strategy for Avon in Romania
FCB Bucharest will handle, for Avon, strategy and creative duties for DM, events and brand activation campaigns for the company. The partnership started in pink and with a call to […]
ITV Creative Launch the Love Island 2021 Campaign
Following a one-year hiatus, viral hit and reality dating show Love Island is coming back to UK screens in June – and this time it is not a drill. ITV […]