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As many houses, as many types of happiness: DDB Romania and Leroy Merlin launched the latest campaign

dentsu Romania announces new management appointments

Publicis Conseil strengthens its creative team

Lego plays well as it maintains title as Denmark’s most valuable brand for 8th consecutive year

LUVV Labs Partners with ReleaseCo to Launch LUVV Air in the Nordics

Exclusive Hawk and Captify partnership brings search data to DOOH and audio media buying for the first time

Tag: estimate

Initiative’s Media Fact Book: Romanian media market to go up 13% in 2018

In an updated version of its Media Fact Book report, Initiative Romania estimates Romanian media market went up 11% this year and will grow 13% in 2018. The new prognosis […]

December 7, 2017 Cristina Blanaru Ads, Creativity, Studies

ARMO: Romanian e-commerce to raise by 35% in 2017, to €2.8BN

Romanian e-commerce will reach € 2.8BN, up 35% compared to 2016 and higher than the initial estimate of €2.5BN, Romanian Association of Online Shops (ARMO) announced. Last year, Romanian e-commerce had […]

November 17, 2017 Cristina Blanaru Business, Digital & Media, e-Commerce

comScore: +14% in 2015 – to $70BN – for US Holiday digital commerce spending on desktop and mobile

comScore, global media measurement and analytics company, reported its official spending forecast for November-December 2015 holiday season. According to this forecast, total online retail spending will reach to $70.1BN, up 14% compared to previous […]

November 25, 2015November 25, 2015 Cristina Blanaru Business, e-Commerce, Marketing, Studies

ZenithOptimedia cuts global ad growth forecast

ZenithOptimedia cuts global ad growth forecast, boosting U.S. growth estimate for 2011 and its global expectation for 2012, with China becoming the 3rd ad market this year and Internet – […]

April 11, 2011May 12, 2012 Cristina Blanaru Creativity, Digital & Media, Marketing, Media, Studies

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