Tag: GemiusAdMonitor
gemiusAdMonitor: In Romanian online campaigns, more clicks come from women than men
In Romania, women are generating a bigger click rate than men, young people are more active online compared to the other age segments and users with medium education interact the […]
GemiusAdMonitor: Romania’s most used banners are the standard ones
According to gemiusAdMonitor, in the online campaigns that run in Romania, the most used types of banners are standard ones (94.2 % of campaigns) with a medium click rate of 0.2 […]
gemiusAdMonitor: Common yet less popular – most frequent and most effective display ads in CEE
Traditional formats turn out to be most popular in CEE, even if they generate less clicks than the more interactive ad forms, is one of the conclusions of gemiusAdMonitor, a […]