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As many houses, as many types of happiness: DDB Romania and Leroy Merlin launched the latest campaign

dentsu Romania announces new management appointments

Publicis Conseil strengthens its creative team

Lego plays well as it maintains title as Denmark’s most valuable brand for 8th consecutive year

LUVV Labs Partners with ReleaseCo to Launch LUVV Air in the Nordics

Exclusive Hawk and Captify partnership brings search data to DOOH and audio media buying for the first time

Tag: IBM

Coca-Cola, Apple and IBM – top 3 in Interbands annual best global brands 2012

Coca-Cola, Apple and IBM assumed top 3 position in Interbrand’s 13th annual Best Global Brands report. Coca-Cola kept leadership, while Apple advanced 6 places (from 8th to 2nd) due to spectacular […]

October 3, 2012October 10, 2012 Cristina Blanaru Business, Studies

IBM report: Mobile shopping doubled over December holidays

Mobile shopping doubled over December holidays, mobile devices, including the iPad and iPhone helping driving strong online retail sales, according to IBM Benchmark. U.S. online retail sector delivered 7.5 percent growth […]

January 12, 2012May 6, 2012 Cristina Blanaru Digital & Media, Mobile, Studies

Apple is world’s most valuable brand

Apple became world’s most valuable brand, overtaking Google, with an estimated brand value of more than $153bn, according to BrandZ Top 100 ranking of the most valuable global brands, compiled by Millward […]

May 9, 2011May 12, 2012 Cristina Blanaru Branding, Digital & Media, Marketing

Coca-Cola, IBM and Microsoft – “Best Global Brands” in 2010

Coca-Cola, IBM and Microsoft ranked themselves on the first 3 places in this year’s Interbrand ranking of the 100 “Best Global Brands”, Reuters informs.

September 16, 2010 Cristina Blanaru Branding, Marketing

Apple, Microsoft and Coca-Cola – the most valuable brands in the world

Apple, Microsoft and Coca-Cola are the three most valuable brands in the world, according to a new study made by Forbes magazine in partnership with JeffreyParkhurst, managing director of business […]

August 13, 2010May 9, 2012 Cristina Blanaru Branding, Marketing, Media

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