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As many houses, as many types of happiness: DDB Romania and Leroy Merlin launched the latest campaign

dentsu Romania announces new management appointments

Publicis Conseil strengthens its creative team

Lego plays well as it maintains title as Denmark’s most valuable brand for 8th consecutive year

LUVV Labs Partners with ReleaseCo to Launch LUVV Air in the Nordics

Exclusive Hawk and Captify partnership brings search data to DOOH and audio media buying for the first time

Tag: insights

Playground xyz appoints new team members as it solidifies its position as a leader in the attention space

Attention-based ad tech vendor, Playground xyz, has appointed Jessica Teasdale and Ali Baker as it continues on its rapid growth trajectory, positioning itself at the forefront of the attention space […]

June 24, 2022June 30, 2022 Maggie Hanson All News, Business, Digital & Media, Start Up

Hawk’s advanced DOOH planning tool provides real-time intelligence to optimise digital out-of-home media buying

Media and insights platform Hawk has launched an advanced digital out-of-home (DOOH) planning tool that enables media buyers to optimise DOOH campaigns on a standalone and cross-channel basis.  Hawk Platform’s […]

March 22, 2022March 22, 2022 Maggie Hanson Business, Digital & Media, OOH / DOOH

Starcom launched the first netnographic study that analyses the transactions of the online communities during the pandemic

The world knows new connections. Some that it accepts, some that it doesn’t. The social nature ones transform themselves in a new civic attitude, the personal ones into a new […]

October 7, 2020October 7, 2020 Romanita Oprea Studies

McCann transforms its social media pages into a TV station

McCann Romania launched McCann TV, an unconventional TV station that will transmit news and interviews with local and international personalities – entrepreneurs, artists, influencers, managers, CEOs, directors, advertising, media and […]

June 12, 2020 Romanita Oprea Creativity, People

Flavian Cristea (Grapefruit): “We have always been trying to be pioneers in our activity field”

Recently, the digital consultancy and  user experience agency Grapefruit launched Picard, a very useful and unique tool on the local digital market of generating leads, an alternative to the classic forms, making the […]

September 18, 2018September 18, 2018 Newsroom Business, Digital & Media, e-Commerce

Insights on Eurobest 2017 with Andreea Ghenoiu, Romania’s Promo&Activation juror

As the echoes of the New Year’s holidays are almost gone, lets take a look back to the creativity festival that closed the ceremonies celebrating great ideas in 2017. Andreea […]

January 17, 2018January 26, 2018 Newsroom Creativity, Festivals & Awards, People

Fran Pollaro on Global Awards: It’s all about relevancy, especially in this day and age

Fran Pollaro was recently appointed as the Executive Director of the The Global Awards for the World’s Best Healthcare & Wellness Advertising. In his new role leading the competition’s expansion, Pollaro will be […]

June 20, 2017October 25, 2017 Cristina Blanaru Creativity, Festivals & Awards, People

Cannes Lions 2015’s Global Creativity Report:USA – top creative country, New York – top ranking city

Cannes Lions released the 2015 edition of The Global Creativity Report, in which are provided definitive rankings, analysis and insights on creative communications across the world and which incorporates the results […]

November 5, 2015June 4, 2016 Cristina Blanaru Business, Creativity, Festivals & Awards

Cannes Report 2014, available online

The official Cannes Report, the unique resource for the global creative community, is available online through the Cannes Lions Archive, festival’s organizers announced. Europe’s performance at Cannes Lions has resulted […]

October 10, 2014December 18, 2014 Cristina Blanaru Creativity, Festivals & Awards

Corin Chiriac (Geometry Global Romania) on digital advertising and Romanian market

As digital is in the center of today’s advertising world, Corin Chiriac, Head of Digital Strategy Geometry Global Romania, detailed, for AdHugger, a series of aspects related to online advertising and […]

October 7, 2014December 18, 2014 Cristina Blanaru Creativity, Digital & Media, People

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