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Tag: integrated campaign

McCann Romania won eMag in October and signs company’s Christmas campaign

McCann Worldgroup Romania made its first integrated campaign for eMAG, client that got into its portfolio in October 2020. The campaign is the Christmas one, developed around “A job for […]

December 18, 2020December 18, 2020 Newsroom Ads, Advertising

Leo Burnett London and McDonald’s launch ‘Just Like McDonald’s’ in renewed food quality push

McDonald’s and Leo Burnett London have launched an integrated campaign entitled ‘Just Like McDonald’s’, which seeks to distance the brand from its fast food counterparts by comparing the quality of […]

September 10, 2019 Cristina Blanaru Ads, Advertising

LaDoiPasi’s latest campaign aims to build and maintain positive relationships with current partners

The retailer METRO Cash & Carry launched, for the franchise network LaDoiPasi, a new campaign under the slogan “We’re part of the community”, signed by Porter Novelli Romania. The project […]

June 3, 2019October 22, 2019 Romanita Oprea Advertising

McDonald’s brings back Great Tastes of America menu “unavailable in America…Sorry America” by Leo Burnett London

McDonald’s ‘Great Tastes of America’ is back supported by an integrated campaign from Leo Burnett London. The campaign comprises of four ads focusing on a different burger in the range; […]

May 3, 2019 Cristina Blanaru Ads, Advertising

South Africa: Toyota SA launches new Corolla Hatch with TVC from FCB Joburg

Toyota South Africa and FCB Joburg have launched the all-new Toyota Corolla Hatch with a 30-second television commercial directed by Your Girlfriend’s Morgan Dingle and supported by an integrated campaign […]

February 28, 2019 Cristina Blanaru Ads, Advertising

German musician Nena – campaign ambassador for PENNY Naturgut Range

Just in time for the beginning of the year,  PENNY and Serviceplan are launching a campaign with the entertainer NENA for their own brand “Naturgut”. Under the motto “Naturally for […]

January 7, 2019 Cristina Blanaru Advertising, Marketing

MSQ Partners launches Got 5? campaign for The Electoral Commission

MSQ Partners has launched a new integrated campaign for The Electoral Commission to encourage voter registration for the upcoming 2018 local elections in May. MSQ Partners were tasked to create […]

March 13, 2018March 15, 2018 Cristina Blanaru Ads, Advertising

FCB New Zealand crafted “The Lost Night” for The New Zealand Health Promotion Agency (HPA)

FCB New Zealand’s new integrated campaign, for The New Zealand Health Promotion Agency (HPA), plays on the insight that young people drink excessively because they think it leads to an epic night […]

February 28, 2018 Cristina Blanaru Ads, Advertising

Jazz creates a new campaign for Provident

After launching a vast visual identity change process in 2016, Provident announces the launch of a new platform in Romania, aligned with the new brand philosophy. Provident will continue to […]

May 10, 2017May 12, 2017 Newsroom Ads, Advertising
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