Design and messaging confidently balance both the large scale and intimate focus of healthcare company’s new human-centered mission In one of the biggest pharmaceutical deals of the year, Mylan and […]
Starting January 25th, Lowe Romania changed its name in MullenLowe, following last year’s branding between the 2 internationally renown ad entities. The change of name comes also with a new positioning. […]
(adds info about the changes that happened after the company changed its name and juridical form) Romanian 2Parale transformed into 2Performant Network starting April 7th 2015; in the same time, the company changed its juridical […]
Six months after becoming Global CEO of Draftfcb, Carter Murray is changing the agency’s name to FCB (Foote, Cone & Belding). Two distinct brands, Draft and FCB, were merged together […]
Dubai Lynx’s organizers announced changing its name from “International Advertising Festival” to “International Festival of Creativity”, to better reflect the involvement of the industry from one that has previously focused […]
Romanian Bureau for Circulation (Romanian equivalent of foreign ABCs) decided, during its general assembly, to change its name to fully reflect the entire range of activities and measurements it offers […]
Romanian Bureau for Circulation Audit (BRAT) will change its name in 2012, aiming that the new name to include the entire activity of the institution – circulation audit, National Study […]
Mediaedge:cia has announced that the company has changed its name to MEC.