Tag: personalization
Fresh Relevance launches Multi-Armed Bandit for intelligent and automatic campaign optimization
Fresh Relevance, a versatile personalization and decision engine, launched recently its new Multi-Armed Bandit, which breaks new ground in intelligent, automatic campaign optimization for online retailers. The new functionality […]
Murat Kalafat (Criteo): “Personalization is a key driver for better user experience”
Murat Kalafat is the Managing Director Turkey and Eastern Europe at Criteo. In this position, he oversees all the existing and new business of Criteo in Turkey and Eastern Europe. […]
Google News redesigned: more customizable and shareable
Google revamped Google News homepage with several changes designed to make the news more relevant to the ones that access them, to highlight interesting stories and to make it easier […]